Narrow search
Showing 1 - 10 of 509
Cover Image
Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali; Fudurić, Morana; Viswanathan, Vijay; … - In: Journal of retailing 99 (2023) 1, pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
Cover Image
Retailer marketing communications in the digital age : getting the right message to the right shopper at the right time
Villanova, Daniel; Bodapati, Anand V.; Puccinelli, Nancy M. - In: Journal of retailing 97 (2021) 1, pp. 116-132
Persistent link: https://www.econbiz.de/10012514580
Cover Image
An investigation of consumer subjective knowledge in frontline interactions
Hochstein, Bryan; Bolander, Willy; Christenson, Brett; … - In: Journal of retailing 97 (2021) 3, pp. 336-346
Persistent link: https://www.econbiz.de/10013256044
Cover Image
Social influence in the retail context : a contemporary review of the literature
Argo, Jennifer J.; Dahl, Darren W. - In: Journal of retailing 96 (2020) 1, pp. 25-39
Persistent link: https://www.econbiz.de/10012295804
Cover Image
The DAST framework for retail atmospherics : the impact of in- and out-of-store retail journey touchpoints on the customer experience
Roggeveen, Anne L.; Grewal, Dhruv; Schweiger, Elisa B. - In: Journal of retailing 96 (2020) 1, pp. 128-137
Persistent link: https://www.econbiz.de/10012295813
Cover Image
Unlocking the potential of web data for retailing research
Guyt, Jonne; Datta, Hannes; Boegershausen, Johannes - In: Journal of retailing 100 (2024) 1, pp. 130-147
Persistent link: https://www.econbiz.de/10014527110
Cover Image
Communication and promotion decisions in retailing : a review and directions for future research
Ailawadi, Kusum L.; Beauchamp, J. P.; Donthu, Naveen; … - In: Journal of retailing 85 (2009) 1, pp. 42-55
Persistent link: https://www.econbiz.de/10003834497
Cover Image
Why is assortment planning so difficult for retailers? : a framework and research agenda
Mantrala, Murali K.; Levy, Michael; Kahn, Barbara E.; … - In: Journal of retailing 85 (2009) 1, pp. 71-83
Persistent link: https://www.econbiz.de/10003834510
Cover Image
Special issue: Enhancing the retail customer experience
Grewal, Dhruv (contributor) - 2009
Persistent link: https://www.econbiz.de/10003835788
Cover Image
Editorial: Consumer behavior and retailing
Hardesty, David M.; Bearden, William O. - In: Journal of retailing 85 (2009) 3, pp. 239-244
Persistent link: https://www.econbiz.de/10003892338