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~isPartOf:"Journal of retailing and consumer services"
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Marketing management
79
Marketingmanagement
79
Consumer behaviour
46
Konsumentenverhalten
46
Beziehungsmarketing
24
Relationship marketing
24
Brand management
20
Markenführung
20
Einzelhandel
18
Retail trade
18
Distribution channel
14
Vertriebsweg
14
Brand
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Markenartikel
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Brand image
7
Customer satisfaction
7
Kundenzufriedenheit
7
Markenimage
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Customer value
6
Firm performance
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Handelsmarke
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Internet marketing
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Kundenwert
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Lieferantenmanagement
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Marketing strategy
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Online-Marketing
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Store brand
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Supplier relationship management
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Market segmentation
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Marktsegmentierung
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Performance measurement
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Performance-Messung
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Service quality
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Advertising
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Customer integration
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Kundenintegration
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English
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Yan, Ruiliang
6
Agag, Gomaa
3
Pei, Zhi
3
Myers, Chris
2
Ozuem, Wilson
2
Sands, Sean
2
Shehawy, Yasser Moustafa
2
Thaichon, Park
2
Tsai, Pei-Hsuan
2
Abdelmoety, Ziad Hassan
1
Abdo, Said Shabban
1
Adjei, Mavis T.
1
Agrawal, Shiv Ratan
1
Ahn, Sungsook
1
Akansha Singh
1
Alamanos, Eleftherios
1
Alamoudi, Hawazen
1
Alghamdi, Omar A.
1
Alharthi, Majed
1
Almoraish, Ahmed
1
Alnawas, Ibrahim
1
Andreassen, Tor W.
1
Andronikidis, Andreas
1
Anselmsson, Johan
1
Arias-Oliva, Mario
1
Arrigo, Elisa
1
Azemi, Yllka
1
Bandyopadhyay, Subir
1
Barann, Benjamin
1
Baumann, Chris
1
Becker, Jörg
1
Bin, Liu
1
Blanc, Simone
1
Bondesson, Niklas
1
Borra, Danielle
1
Bowman, Douglas
1
Brown, James
1
Brun, Filippo
1
Bu, Yi
1
Campbell, Colin L.
1
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
326
Industrial marketing management : the international journal for industrial and high-tech firms
250
SpringerLink / Bücher
206
Journal of strategic marketing
194
Europäische Hochschulschriften / 5
141
European journal of marketing : EJM
132
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
110
The journal of business & industrial marketing
107
Journal of marketing communications
104
Journal of marketing
97
Gabler Edition Wissenschaft
87
Marketing intelligence & planning
83
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
71
Springer eBook Collection
71
Management science : journal of the Institute for Operations Research and the Management Sciences
68
The journal of brand management : an international journal
61
Lehrbuch
59
Jahrbuch der Absatz- und Verbrauchsforschung
50
Business horizons
48
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
48
The marketing review
48
Asia Pacific journal of marketing and logistics
46
International marketing review
46
Journal of advertising research
45
Journal of business economics : JBE
45
Journal of global marketing
45
Marketing : ZFP ; journal of research and management
44
Springer eBook Collection / Business and Economics
43
Working paper / National Bureau of Economic Research, Inc.
43
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
42
The journal of product & brand management
42
International journal of technology marketing : IJTMkt
41
Journal of marketing research : JMR
41
Marketing letters : a journal of research in marketing
39
Harvard-Business-Manager : das Wissen der Besten
38
Psychology & marketing
38
NBER working paper series
37
AMS review : official publication of the Academy of Marketing Science
36
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ECONIS (ZBW)
80
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1
Brand loyalty among Norwegian car owners
Jørgensen, Finn
;
Mathisen, Terje Andreas
;
Pedersen, Hassa
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 256-264
Persistent link: https://www.econbiz.de/10011528702
Saved in:
2
Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 274-280
Persistent link: https://www.econbiz.de/10011434182
Saved in:
3
The maximizing consumer wants even more choices : how consumers cope with the marketplace of overchoice
Mittal, Banwari
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 361-370
Persistent link: https://www.econbiz.de/10011529005
Saved in:
4
Do channel members value the multiple-cooperation strategy?
Yan, Ruiliang
;
Pei, Zhi
;
Myers, Chris
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 84-95
Persistent link: https://www.econbiz.de/10011473150
Saved in:
5
Retailer use of a professional social media network : insights from franchising
Kacker, Manish
;
Perrigot, Rozenn
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 222-233
Persistent link: https://www.econbiz.de/10011473205
Saved in:
6
Understanding affiliation to cashback programs : an emerging technique in an emerging country
Christino, Juliana Maria Magalhães
;
Silva, Thaís Santos
; …
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 78-86
Persistent link: https://www.econbiz.de/10011995454
Saved in:
7
Consumer perceived value preferences for mobile marketing in China : a mixed method approach
Huang, Lijuan
;
Mou, Jian
;
See-To, Eric
;
Kim, Jongki
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 70-86
Persistent link: https://www.econbiz.de/10012001283
Saved in:
8
Augmented reality marketing : how mobile AR-apps can improve brands through inspiration
Rauschnabel, Philipp A.
;
Felix, Reto
;
Hinsch, Chris
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 43-53
Persistent link: https://www.econbiz.de/10012025827
Saved in:
9
Revisiting customers' perception of service quality in fast food restaurants
Namin, Aidin
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 70-81
Persistent link: https://www.econbiz.de/10011628999
Saved in:
10
Consumer choice of store brands across store formats : a panel data analysis under crisis periods
Kaswengi, Jospeh
;
Diallo, Mbaye Fall
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 70-76
Persistent link: https://www.econbiz.de/10010503930
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