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Effects of loyalty program rewards on store loyalty
Meyer-Waarden, Lars - In: Journal of retailing and consumer services 24 (2015), pp. 22-32
Persistent link: https://www.econbiz.de/10010528622
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The impact of introducing a customer loyalty program on category sales and profitability
Chen, Lin; Bowman, Douglas - In: Journal of retailing and consumer services 64 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013209486
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Price, online coupon, and store service effort decisions under different omnichannel retailing models
Li, Zonghuo; Wang, Di; Yang, Wensheng; Jin, Hyun Seung - In: Journal of retailing and consumer services 64 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013209510
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The provenance of loyalty card data for urban and retail analytics
Rains, Tim; Longley, Paul A. - In: Journal of retailing and consumer services 63 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012665828
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What loyal women (and men) want : the role of gender and loyalty program characteristics in driving store loyalty
Vilches-Montero, Sonia; Pandit, Ameet; Bravo-Olavarria, … - In: Journal of retailing and consumer services 44 (2018), pp. 64-70
Persistent link: https://www.econbiz.de/10011904321
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Customers' relationship with their grocery store : direct and moderating effects from store format and loyalty programs
Filipe, Sandra; Marques, Susana Henriques; Salgueiro, … - In: Journal of retailing and consumer services 37 (2017), pp. 78-88
Persistent link: https://www.econbiz.de/10011729723
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Empirical decomposition of customer responses to discount coupons in online FMCG retailing
Montazeri, Samaneh; Tamaddoni, Ali; Stakhovych, Stanislav; … - In: Journal of retailing and consumer services 58 (2021), pp. 1-7
Persistent link: https://www.econbiz.de/10012431682
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Engaging consumers on new integrated multichannel retail settings : challenges for retailers
Pantano, Eleonora; Viassone, Milena - In: Journal of retailing and consumer services 25 (2015), pp. 106-114
Persistent link: https://www.econbiz.de/10011313592
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Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D. - In: Journal of retailing and consumer services 28 (2016), pp. 274-280
Persistent link: https://www.econbiz.de/10011434182
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Are privacy concerns still relevant? : revisiting consumer behaviour in omnichannel retailing
Cheah, Jun-Hwa; Lim, Xin-Jean; Hiram Ting; Liu, Yide; … - In: Journal of retailing and consumer services 65 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013169706