//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Das Kundenverhalten beachten,...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
21
Dienstleistung
10
Dienstleistungssektor
9
Services marketing
8
Dienstleistungsmarketing
7
USA
4
Vereinigte Staaten
4
Absatz
3
Fallstudiensammlung
3
Nonprofit-Organisation
3
Soziomarketing
3
Dienstleistung öffentliche
2
Kundendienst
2
Management
2
Organisation
2
United States
2
Verwaltung
2
Betriebsfertigung
1
Dienstleistungsbetrieb
1
EU countries
1
EU-Staaten
1
Einführung
1
Europa
1
Globalization
1
International marketing
1
Kommunale Verkehrspolitik
1
Marketing management
1
Marketing strategy
1
Marketingmanagement
1
Marktforschung
1
Nonprofit management
1
Nonprofit organization
1
Nonprofit-Management
1
Preisgestaltung
1
Professions
1
Service industries
1
Service industry
1
Stadtverkehr
1
Theorie
1
Theory
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
29
Article
1
Type of publication (narrower categories)
All
Collection of articles of several authors
2
Sammelwerk
2
Aufsatzsammlung
1
Bibliografie
1
Fallstudiensammlung
1
Lehrbuch
1
Textbook
1
conceptual-paper
1
more ...
less ...
Language
All
English
Undetermined
19
Author
All
Lovelock, Christopher H.
30
Wirtz, Jochen
10
Weinberg, Charles B.
5
Vandermerwe, Sandra
3
Wright, Lauren
2
Chew, Patricia
1
Davis, Nancy J.
1
Lewis, Barbara
1
Lewis, Barbara R.
1
Shapiro, Benson P.
1
Star, Steven H.
1
Taishoff, Marika Natasha
1
more ...
less ...
Published in...
All
Journal of Services Marketing
1
McGraw-Hill series in marketing
1
Praeger series in public and non-profit sector marketing
1
Prentice-Hall international editions
1
Prentice-Hall series in marketing
1
Wiley series in marketing
1
Source
All
ECONIS (ZBW)
17
USB Cologne (EcoSocSci)
12
Other ZBW resources
1
Showing
1
-
10
of
30
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managing services : marketing, operations, and human resources
Lovelock, Christopher H.
(
contributor
)
-
1988
Persistent link: https://www.econbiz.de/10000752098
Saved in:
2
Services marketing
Lovelock, Christopher H.
(
contributor
)
-
1991
-
2. ed.
Persistent link: https://www.econbiz.de/10004137218
Saved in:
3
Services marketing : text, cases, & readings
Lovelock, Christopher H.
(
contributor
)
-
1984
Persistent link: https://www.econbiz.de/10004621275
Saved in:
4
Services marketing : [text, cases, & readings]
Lovelock, Christopher H.
-
1991
-
2. ed.
Persistent link: https://www.econbiz.de/10013476892
Saved in:
5
Marketing public transit : a strategic approach
Lovelock, Christopher H.
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000743057
Saved in:
6
Problems in marketing
Star, Steven H.
;
Davis, Nancy J.
;
Lovelock, Christopher H.
-
1977
-
5. ed
Persistent link: https://www.econbiz.de/10000558267
Saved in:
7
Services marketing : a European perspective
Lovelock, Christopher H.
;
Vandermerwe, Sandra
;
Lewis, …
-
1998
Persistent link: https://www.econbiz.de/10000671595
Saved in:
8
Principles of service marketing and management
Lovelock, Christopher H.
;
Wright, Lauren
-
1999
Persistent link: https://www.econbiz.de/10000676641
Saved in:
9
Marketing for public and nonprofit managers
Lovelock, Christopher H.
;
Weinberg, Charles B.
-
1984
Persistent link: https://www.econbiz.de/10000078128
Saved in:
10
Services marketing : people, technology, strategy
Lovelock, Christopher H.
;
Wirtz, Jochen
-
2007
-
6. ed.
Persistent link: https://www.econbiz.de/10003348508
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->