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The use of integrated method of the Fishbein's attitude model and customer-oriented requirements to improve e-customer behavior and attitue (case study : automobile vending system...
Sanayei, Ali; Shafeai, Reza - In: Journal of international marketing and marketing research 34 (2009) 3, pp. 115-128
Persistent link: https://www.econbiz.de/10003887282
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Understanding brand and dealer retention in the new car market: the moderating role of brand tier
Verhoef, Peter C.; Langerak, Fred; Donkers, Bas - In: Journal of retailing 83 (2007) 1, pp. 97-113
Persistent link: https://www.econbiz.de/10003438286
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E-commerce in global automotive retailing : solutions for the new economy.
Apicella, Richard; Fenton, Evan W. - 2001
Persistent link: https://www.econbiz.de/10003465685
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Customer retention through supplier-organisation-customer relationship management
Žvirelienė, Renata; Bučiūnienė, Ilona; Škudienė, Vida - In: Transformations in business & economics : scholarly papers 8 (2009) 1, pp. 137-151
Persistent link: https://www.econbiz.de/10003940281
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How critical is employee orientation for customer relationship management? : insights from a case study
Plakoyiannaki, Emmanuella; Tzokas, Nikolaos; … - In: Journal of management studies : JMS 45 (2008) 2, pp. 268-293
Persistent link: https://www.econbiz.de/10003696328
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Information and technology management (ITM) : competitive advantage through customer relationship ; the case of an automobile dealership
Biehl, Marjorie Luísa; Link, Brandon; Vanti, Adolfo Alberto - In: E-business managerial aspects, solutions and case studies, (pp. 222-234). 2011
Persistent link: https://www.econbiz.de/10009158245
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Car sales in the throes of change : aims for total customer experience in the digital era
Sengpiehl, Jochen - In: Out-thinking organizational communications : the impact …, (pp. 147-164). 2017
Persistent link: https://www.econbiz.de/10011536930
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Dealer-carmaker relationship : the theories of the duality of trust and of power-dependence
Nadin, Giancarlo - In: International journal of automotive technology and … 8 (2008) 1, pp. 71-89
Persistent link: https://www.econbiz.de/10003750868
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The link between customer satisfaction and dealer satisfaction : the case of the German car industry
Decker, Alexander - In: Service quality and management, (pp. 55-88). 1999
Persistent link: https://www.econbiz.de/10001407681
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Segmenting for complexity : persuading people to buy what they don't understand
Taylor-West, Paul; Saker, Jim; Champion, Donna - In: Journal of strategic marketing 21 (2013) 4, pp. 332-346
Persistent link: https://www.econbiz.de/10009776272