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~person:"Campo, Katia"
~person:"Chen, Charlie C."
~person:"Gustafsson, Anders"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Customer satisfaction"
~subject:"E-commerce"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Werbewirkung"
~subject:"brand personality"
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Customer satisfaction
E-commerce
Markenartikel
Mode
Online retailing
Werbewirkung
brand personality
Consumer behaviour
291
Konsumentenverhalten
291
Beziehungsmarketing
69
Relationship marketing
69
Brand management
60
Markenführung
60
Brand image
42
Markenimage
42
Online-Handel
41
Kundenzufriedenheit
40
Advertising effects
32
Einzelhandel
32
Retail trade
32
Brand
31
Internet marketing
28
Online-Marketing
28
Dienstleistungsqualität
26
Emotion
26
Service quality
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22
Social web
22
Advertising
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Werbung
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Marketingmanagement
19
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18
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Virales Marketing
18
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Kulturelle Identität
16
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13
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English
131
German
1
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All
Campo, Katia
Chen, Charlie C.
Gustafsson, Anders
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Han, Heesup
63
Choi, Tsan-Ming
52
Huber, Frank
49
Ko, Eunju
49
Usman, Osly
46
Bauer, Hans H.
42
Esch, Franz-Rudolf
41
Phau, Ian
39
Mattila, Anna S.
37
Sattler, Henrik
35
Gierl, Heribert
34
De Chernatony, Leslie
33
Keller, Kevin Lane
33
Bruhn, Manfred
29
Burmann, Christoph
28
Fournier, Susan
27
Dawes, John
26
Paul, Justin
26
Septianto, Felix
26
Bronnenberg, Bart J.
25
Baumgarth, Carsten
24
Sreejesh, S.
24
Dens, Nathalie
23
Bang, Nguyen
22
Dwivedi, Yogesh Kumar
22
Jang, Soocheong
22
Law, Chun Hung Roberts
22
Melewar, T. C.
22
Sarkar, Abhigyan
22
Chintagunta, Pradeep K.
21
Diamantopoulos, Adamantios
21
Henninger, Claudia E.
21
Khan, Imran
21
Khare, Arpita
21
Pauwels, Koen
21
Wiedmann, Klaus-Peter
21
Ahlert, Dieter
20
Japutra, Arnold
20
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Journal of retailing and consumer services
15
Journal of business research : JBR
11
Journal of retailing
9
International journal of advertising : the quarterly review of marketing communications
7
Cogent business & management
6
Journal of promotion management : innovations in planning and applied research
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of electronic commerce research : JECR
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
International journal of retail & distribution management
3
Journal of marketing communications
3
Journal of promotion management : JPM
3
ERIM report series research in management
2
International journal of hospitality management
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of service research : JSR
2
Journal of the Academy of Marketing Science
2
Psychology & marketing
2
The service industries journal
2
Baltic journal of management
1
Cutting edge international research
1
Die Betriebswirtschaft, DBW-Depot
1
E-business : state of the art of ICT based challenges and solutions
1
Electronic commerce research
1
European journal of marketing : EJM
1
Handbook of strategic e-business management
1
International advertising and communication : current insights and empirical findings
1
International journal of advertising : the review of marketing communications
1
International journal of business information systems : IJBIS
1
International journal of business performance management
1
International journal of consumer studies
1
International journal of electronic commerce : IJEC
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of advertising
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
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ECONIS (ZBW)
132
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1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
3
How
fashion
brands engage on social media : a netnography approach
Loureiro, Sandra Maria Correia
;
Serra, Jessica
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 367-378
Persistent link: https://www.econbiz.de/10012179031
Saved in:
4
A passion for
fashion
: the impact of social influence, vanity and exhibitionism on consumer behaviour
Loureiro, Sandra Maria Correia
;
Costa, Inês
; …
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 468-484
Persistent link: https://www.econbiz.de/10011706964
Saved in:
5
Customers' online interaction experiences with
fashion
brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
6
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
7
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
8
The influence of augmented reality on e-commerce : a case study on
fashion
and beauty products
Gabriel, Adelya
;
Ajriya, Alina Dhifan
;
Fahmi, Cut Zahra …
- In:
Cogent business & management
10
(
2023
)
2
,
pp. 1-20
implementing AR on beauty and
fashion
products on the intention to continue using AR and shopping in e-commerce. The design of this …
Persistent link: https://www.econbiz.de/10014504942
Saved in:
9
Consumer
brand
categorization for durables with limited problem solving : an empirical test and proposed extension of the Brisoux Laroche model
Church, Nancy J.
- In:
Journal of economic psychology : research in economic …
6
(
1985
)
3
,
pp. 231-253
Persistent link: https://www.econbiz.de/10001007838
Saved in:
10
A test of the effects of competition on consumer
brand
selection processes
Laroche, Michel
- In:
Journal of business research : JBR
31
(
1994
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10001171342
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