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Preismanagement
49
Pricing strategy
49
B-to-B-Marketing
13
Business-to-business marketing
13
Pricing
13
Firm performance
9
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9
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Hinterhuber, Andreas
Meissner, Boris
238
Höhmann, Hans-Hermann
155
Nove, Alec
137
Lenin, Vladimir Ilʹič
132
Triffin, Robert
126
Lenin, V. I.
125
Abalkin, Leonid I.
98
Wettig, Gerhard
94
Machowski, Heinrich
89
Wädekin, Karl-Eugen
88
Aganbegjan, Abel Gesevič
85
Harrison, Mark
85
Csikós-Nagy, Béla
76
Goldman, Marshall I.
73
Gumpel, Werner
70
Bergson, Abram
68
Abalkin, Leonid Ivanovič
65
Gorbačev, Michail
65
Bethkenhagen, Jochen
61
Bilinsky, Andreas
61
Gregory, Paul R.
61
Brežnev, Leonid Ilʹič
59
Lewytzkyj, Borys
59
Hanson, Philip
58
Seidenstecher, Gertraud
58
Wessely, Kurt
58
Bolz, Klaus
57
Bergemann, Dirk
54
Levy, Daniel C.
54
Simon, Hermann
54
Brahm, Heinz
53
Emminger, Otmar
53
Grossman, Gregory
53
Fedorenko, Nikolaj Prokof'evič
52
Chruščëv, Nikita Sergeevič
51
Machlup, Fritz
51
Brunner, Georg
50
Stankovsky, Jan
50
Zwass, Adam
49
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Journal of revenue and pricing management
12
Industrial marketing management : the international journal for industrial and high-tech firms
4
Innovation in pricing : contemporary theories and best practices
4
Business horizons
3
Journal of business research : JBR
3
Journal of business strategy
2
Creating and managing superior customer value
1
First International Conference on Engaged Management Scholarship, 2011
1
Internationale Wettbewerbsstrategien : die globale Wirtschaft und die Herausforderung China
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
MIT sloan management review
1
Management decision : MD
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
The ROI of pricing : measuring the impact and making the business case
1
The journal of business strategy
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ECONIS (ZBW)
49
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1
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10
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49
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1
Value first then price : quantifying value in business to business markets from the perspective of both buyers and sellers
Hinterhuber, Andreas
(
ed.
);
Snelgrove, Todd C.
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011485834
Saved in:
2
Pricing and the sales force
Hinterhuber, Andreas
(
contributor
); …
-
2016
Persistent link: https://www.econbiz.de/10011346549
Saved in:
3
Editorial: Measuring the profit impact of pricing & revenue management
Liozu, Stephan M.
;
Hinterhuber, Andreas
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 137-139
Persistent link: https://www.econbiz.de/10011458813
Saved in:
4
Value assessment and pricing capabilities : how to profit from value
Johansson, Magnus
;
Keränen, Joona
;
Hinterhuber, Andreas
; …
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 178-197
Persistent link: https://www.econbiz.de/10011460118
Saved in:
5
Pricing ROI, pricing capabilities and firm performance
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011460124
Saved in:
6
Pricing strategy implementation : translating pricing strategy into results
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012015929
Saved in:
7
The micro-foundations of pricing
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of business research : JBR
76
(
2017
),
pp. 159-162
Persistent link: https://www.econbiz.de/10011712968
Saved in:
8
Is innovation in pricing your next source of competitive advantage?
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 11-27)
.
2018
Persistent link: https://www.econbiz.de/10011713210
Saved in:
9
CEO championing of pricing and the impact on firm performance
Liozu, Stephan
;
Hinterhuber, Andreas
;
Perelli, Sheri
; …
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 72-102)
.
2018
Persistent link: https://www.econbiz.de/10011713246
Saved in:
10
Value quantification capabilities in industrial markets
Hinterhuber, Andreas
- In:
Journal of business research : JBR
76
(
2017
),
pp. 163-178
Persistent link: https://www.econbiz.de/10011713611
Saved in:
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