Narrow search
Showing 1 - 9 of 9
Cover Image
Strategic brand planning : the way for brands to succeed in the 1990's
De Chernatony, Leslie - 1991
Persistent link: https://www.econbiz.de/10004197986
Cover Image
From brand vision to brand evaluation : the strategic process of growing and strengthening brands
De Chernatony, Leslie - 2010 - 3. ed.
Persistent link: https://www.econbiz.de/10004505116
Cover Image
From brand vision to brand evaluation : strategically building and sustaining brands
De Chernatony, Leslie - 2002 - Repr.
Persistent link: https://www.econbiz.de/10004778880
Cover Image
From brand vision to brand evaluation : the strategic process of growing and strengthening brands
De Chernatony, Leslie - 2006 - 2nd ed
Persistent link: https://www.econbiz.de/10004863321
Cover Image
Creating powerful brands : the strategic route to success in consumer, industrial and service markets
De Chernatony, Leslie; McDonald, Malcolm - 1994 - Reprint.
Persistent link: https://www.econbiz.de/10004148966
Cover Image
Creating powerful brands : in consumer, service and industrial markets
De Chernatony, Leslie; McDonald, Malcolm - 2003 - 3. ed.
Persistent link: https://www.econbiz.de/10004492379
Cover Image
Creating powerful brands in consumer, service and industrial markets
De Chernatony, Leslie; McDonald, Malcolm - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10004363120
Cover Image
Brand management
De Chernatony, Leslie (contributor) - 1998
Persistent link: https://www.econbiz.de/10004373070
Cover Image
Creating powerful brands
De Chernatony, Leslie; McDonald, Malcolm; Wallace, Elaine - 2011 - 4. ed.
Persistent link: https://www.econbiz.de/10008689808