Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Ökonomische Ideengeschichte"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Dienstleistungsmarketing Weite...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Ökonomische Ideengeschichte
Marketing theory
3,221
Marketingtheorie
3,074
Services marketing
2,126
Dienstleistungsmarketing
1,694
Marketing
1,115
Theorie
910
Theory
905
Relationship marketing
714
Marketing management
702
Consumer behaviour
698
Marketingmanagement
697
Beziehungsmarketing
655
Konsumentenverhalten
595
USA
434
Deutschland
421
United States
418
Germany
411
Service quality
395
Dienstleistung
342
Dienstleistungsqualität
314
Marktforschung
300
Brand management
285
Market research
276
Customer satisfaction
274
Markenführung
263
Service-dominant logic
263
Service-Dominant Logic
260
Dienstleistungssektor
216
Kundenzufriedenheit
209
History of economic thought
205
Service industry
203
Services
190
Bibliometrics
189
Bibliometrie
188
Betriebliche Wertschöpfung
186
Value creation
186
Kundenintegration
182
Customer integration
181
Lieferantenmanagement
169
more ...
less ...
Online availability
All
Undetermined
25
Free
7
Type of publication
All
Article
156
Book / Working Paper
47
Journal
2
Type of publication (narrower categories)
All
Article in journal
95
Aufsatz in Zeitschrift
95
Aufsatz im Buch
62
Book section
62
Reprint
29
Collection of articles of several authors
13
Sammelwerk
13
Aufsatzsammlung
5
Hochschulschrift
5
Bibliografie enthalten
4
Bibliography included
4
Graue Literatur
4
Non-commercial literature
4
Thesis
4
Festschrift
3
Konferenzschrift
2
Arbeitspapier
1
Biografie
1
Biography
1
Conference paper
1
Glossar enthalten
1
Glossary included
1
Konferenzbeitrag
1
Mehrbändiges Werk
1
Multi-volume publication
1
Working Paper
1
more ...
less ...
Language
All
English
184
German
21
Author
All
Tadajewski, Mark
19
Jones, D. G. Brian
17
Shaw, Eric H.
10
Dixon, Donald F.
7
Hunt, Shelby D.
7
Bode, Matthias
4
Dholakia, Nikhilesh
4
Firat, A. Fuat
4
Hackley, Christopher E.
4
Lusch, Robert F.
4
Neslin, Scott A.
4
Winer, Russell S.
4
Brown, Stephen
3
Hansen, Ursula
3
Monieson, David D.
3
O'Shaughnessy, John
3
Schwarzkopf, Stefan
3
Shaw, Eric
3
Tamilia, Robert D.
3
Vargo, Stephen L.
3
Wilkie, William L.
3
Wooliscroft, Ben
3
Albaum, Gerald S.
2
Allenby, Greg M.
2
Bartels, Robert
2
Bartels, Robert D. W.
2
Bristor, Julia M.
2
Bubik, Roland
2
Converse, Paul D.
2
Crane, Andrew
2
Desmond, John
2
Domegan, Christine
2
Fischer, Eileen
2
Fisk, Raymond P.
2
Fitchett, James A.
2
Kunz, Werner H.
2
Layton, Roger A.
2
Lazer, William
2
Levy, Sidney J.
2
Moore, Elizabeth S.
2
more ...
less ...
Institution
All
American Marketing Association
1
Georg-August-Universität Göttingen / Institut für Wirtschafts- und Sozialgeschichte
1
Marketing Educators' Conference <1977, Hartford, Conn.>
1
Universität Hannover / Abteilung Markt und Konsum
1
Published in...
All
Journal of historical research in marketing
45
The history of marketing science
17
History of marketing thought ; Volume 1
12
Marketing theory
11
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
European journal of marketing : EJM
5
History of marketing thought ; Volume 3
5
Journal of marketing management : MM
5
The development of marketing theory and its philosophical underpinnings
5
Expanding disciplinary space : on the potential of critical marketing
4
SAGE library of marketing
4
Critical marketing : issues in contemporary marketing
3
A twenty-first century guide to Aldersonian marketing thought
2
AMS review : official publication of the Academy of Marketing Science
2
Australasian marketing journal
2
Europäische Hochschulschriften / 5
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of macromarketing
2
Journal of the Academy of Marketing Science
2
The development of critical perspectives in marketing
2
Theoretical and empirical perspectives in critical marketing studies
2
Theories in marketing series
2
World Scientific - Now Publishers series in business
2
Arbeitspapier / HHL, Leipzig Graduate School of Management
1
Beiträge zur Mikro- und zur Makroökonomik : Festschrift für Hans Jürgen Ramser ; mit 24 Tabellen
1
Bonn working papers in business administration / MA
1
Bureau of Business Research, the University of Texas / Studies in Marketing
1
Educators' proceedings
1
Empirie und Betriebswirtschaft : Entwicklungen und Perspektiven
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
Global business review
1
Grid series in marketing
1
Handbook of marketing
1
Historical research in marketing management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business & economics research
1
Journal of customer behaviour
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of management research
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
205
Showing
1
-
10
of
205
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Der Kundenintegrationsbegriff im (
Dienstleistungs-)Marketing
Kleinaltenkamp, Michael
;
Bach, Thomas
;
Griese, Ilka
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 35-62)
.
2009
Persistent link: https://www.econbiz.de/10003808615
Saved in:
2
Sustainability as megatrend : two schools of macromarketing thought
Mittelstaedt, John D.
;
Shultz, Clifford J.
;
Kilbourne, …
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
3
,
pp. 253-264
Persistent link: https://www.econbiz.de/10010402644
Saved in:
3
Avoiding academic irrelevance in the marketing discipline : the promise of the history of marketing thought
Jones, D. G. Brian
;
Shaw, Eric H.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 52-62
Persistent link: https://www.econbiz.de/10011883307
Saved in:
4
Marketization and foucault
Özgün, Aras
;
Dholakia, Nikhilesh
;
Atik, Deniz
- In:
Global business review
18
(
2017
)
3
,
pp. 191-202
Persistent link: https://www.econbiz.de/10011745526
Saved in:
5
Toward a deeper understanding of service marketing : the past, the present, and the future
Kunz, Werner H.
;
Hogreve, Jens
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
3
,
pp. 231-247
Persistent link: https://www.econbiz.de/10009376044
Saved in:
6
Knowledge dissemination in the global service marketing community
Lages, Christiana R.
;
Simões, Claudia M. N.
;
Fisk, …
- In:
Managing service quality : MSQ ; an international journal
23
(
2013
)
4
,
pp. 272-290
Persistent link: https://www.econbiz.de/10009769858
Saved in:
7
Some Problems in market distribution
Shaw, Arch Wilkinson
-
1915
Persistent link: https://www.econbiz.de/10000383397
Saved in:
8
Marketing theory : distinguished contributions
Fisk, Raymond P.
;
Brown, Stephen
-
1984
Persistent link: https://www.econbiz.de/10000332325
Saved in:
9
The development of marketing thought
Bartels, Robert D. W.
-
1962
Persistent link: https://www.econbiz.de/10000674766
Saved in:
10
Modern marketing thought
Westing, John Howard
;
Albaum, Gerald S.
-
1975
-
3. ed
Persistent link: https://www.econbiz.de/10000042154
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
