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"Eco-style" perceptions : the...
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Brand
Konsumentenverhalten
79,097
Consumer behaviour
78,664
Corporate Social Responsibility
33,782
Corporate social responsibility
33,553
Nachhaltigkeit
23,384
Sustainability
20,264
Markenführung
17,012
Brand management
16,990
Nachhaltige Entwicklung
15,516
Sustainable development
15,452
Theorie
12,739
Theory
12,489
Markenimage
10,857
Brand image
10,642
Beziehungsmarketing
9,822
Relationship marketing
9,806
Deutschland
9,015
Germany
8,276
USA
7,872
United States
7,584
Welt
7,132
World
7,068
sustainability
6,425
Markenartikel
6,373
Social Web
5,831
Social web
5,825
Customer satisfaction
5,820
Kundenzufriedenheit
5,814
Unternehmensethik
5,808
Business ethics
5,696
Online-Handel
5,566
Online retailing
5,550
Perception
5,350
Wahrnehmung
5,285
Online-Marketing
5,245
Internet marketing
5,188
Einzelhandel
4,685
Retail trade
4,570
Service quality
4,564
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1,006
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Dawes, John
24
Phau, Ian
24
Baumgarth, Carsten
23
Fournier, Susan
23
Keller, Kevin Lane
23
Esch, Franz-Rudolf
22
Burmann, Christoph
21
De Chernatony, Leslie
21
Sattler, Henrik
21
Sarkar, Abhigyan
19
Fetscherin, Marc
17
Melewar, T. C.
17
Romaniuk, Jenni
17
Dubé, Jean-Pierre
15
Huber, Frank
15
Ko, Eunju
15
Sharp, Byron
15
Diamantopoulos, Adamantios
14
Khan, Imran
14
Sarkar, Juhi Gahlot
14
Steenkamp, Jan-Benedict E. M.
14
Bang, Nguyen
13
Bronnenberg, Bart J.
13
Guzman, Francisco
13
Hildebrandt, Lutz
13
Japutra, Arnold
13
Loureiro, Sandra Maria Correia
13
Veloutsou, Cleopatra
13
Bauer, Hans H.
12
Hruschka, Harald
12
Bruhn, Manfred
11
Gunasti, Kunter
11
Rahman, Zillur
11
Schmidt, Holger J.
11
Trinh, Giang
11
Aaker, Jennifer
10
Baumgartner, Bernhard
10
Christodoulides, George
10
Ekinci, Yuksel
10
Elliott, Richard
10
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Springer Fachmedien Wiesbaden
14
Gesellschaft zur Erforschung des Markenwesens
7
NetLibrary, Inc
7
National Bureau of Economic Research
5
Information Resources Management Association
4
Verlag Dr. Kovač
4
Lithuanian University of Agriculture
3
Books on Demand GmbH <Norderstedt>
2
Europäische Kommission
2
Haufe-Lexware GmbH & Co. KG
2
ISM University of Management and Economics
2
Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
2
Lehmanns Media GmbH
2
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
2
Universitat Pompeu Fabra / Departament d'Economia i Empresa
2
AMACOM
1
Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
1
American Marketing Association
1
Athens Institute for Education and Research
1
Brandsboard e.V.
1
Center for Economic Research <Tilburg>
1
Center of Market Oriented Product and Production Management
1
Chambre de commerce et d'industrie de Paris
1
Credit Suisse Group AG
1
Economist Intelligence Unit <London>
1
Edward Elgar Publishing
1
Egmont-Ehapa-Verlag <Stuttgart>
1
Ehapa-Verlag <Stuttgart>
1
Eidgenössisches Institut für Geistiges Eigentum
1
Erasmus Research Institute of Management
1
Erich-Schmidt-Verlag <Berlin>
1
European University Institute
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Global Brand Conference <11., 2016, Bradford>
1
Goethe-Universität Frankfurt am Main
1
Helmut-Schmidt-Universität
1
Humboldt-Universität zu Berlin / Wirtschaftswissenschaftliche Fakultät
1
Institut für Handelsmanagement <Münster (Westf)>
1
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Published in...
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Journal of business research : JBR
271
The journal of brand management : an international journal
271
The journal of product & brand management
200
Journal of retailing and consumer services
163
Psychology & marketing
69
European journal of marketing : EJM
61
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
51
Asia Pacific journal of marketing and logistics
46
SpringerLink / Bücher
46
Journal of strategic marketing
40
Marketing letters : a journal of research in marketing
39
Marketing intelligence & planning
38
Journal of fashion marketing and management
37
The journal of consumer marketing
37
Journal of marketing communications
35
Journal of marketing
33
International journal of hospitality management
32
Journal of consumer research : JCR ; an interdisciplinary bimonthly
32
Journal of international consumer marketing
31
Journal of marketing management : JMM ; journal of the Academy of Marketing
31
Journal of the Academy of Marketing Science
30
Business horizons
29
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
European journal of marketing
28
Industrial marketing management : the international journal for industrial and high-tech firms
28
Journal of promotion management : JPM
28
Marketing : ZFP ; journal of research and management
28
Journal of marketing management : MM
27
Brands and branding
26
International journal of consumer studies
26
International journal of market research : JMRS ; the journal of the Market Research Society
26
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
26
International marketing review
25
Journal of global marketing
25
Journal of promotion management : innovations in planning and applied research
25
Journal of retailing
25
The IUP journal of brand management : IJBRM
25
Cogent business & management
24
International journal of advertising : the quarterly review of marketing communications
24
International journal of advertising : the review of marketing communications
22
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Source
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ECONIS (ZBW)
6,310
RePEc
16
BASE
7
Other ZBW resources
1
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1
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1
Proactive versus reactive apparel brands in
sustainability
: influences on brand loyalty
Park, Hyejune
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 114-122
Persistent link: https://www.econbiz.de/10011442366
Saved in:
2
Brand competition, peer influence, and purchase intentions towards
fashion
apparel in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business excellence
12
(
2017
)
3
,
pp. 386-412
Persistent link: https://www.econbiz.de/10011801569
Saved in:
3
Intenationalisation strategy of iconic Malaysian high
fashion
brands
Loo, Benaliza Kung-ying
;
Hackley, Christopher E.
- In:
Qualitative market research : an international journal
16
(
2013
)
4
,
pp. 406-420
Persistent link: https://www.econbiz.de/10010127851
Saved in:
4
How does visual merchandising in
fashion
retail stores affect consumers' brand attitude and purchase intention?
Park, Hyun Hee
;
Jeon, Jung Ok
;
Sullivan, Pauline
- In:
The international review of retail, distribution and …
25
(
2015
)
1
,
pp. 87-104
Persistent link: https://www.econbiz.de/10010502832
Saved in:
5
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Country of origin effect : looking back and moving forward
,
(pp. 20-39)
.
2019
Persistent link: https://www.econbiz.de/10012008489
Saved in:
6
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 312-331
Persistent link: https://www.econbiz.de/10011875418
Saved in:
7
Private label shoppers between fast
fashion
trends and status symbolism : a customer characteristics investigation
Bockholdt, Katrin
;
Kemper, Jan
;
Brettel, Malte
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012132194
Saved in:
8
Are young adult Chinese status and
fashion
clothing brand conscious?
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
18
(
2014
)
3
,
pp. 284-300
Persistent link: https://www.econbiz.de/10010392841
Saved in:
9
Factors influencing purchase intention of store brands in organised
fashion
retail
Gandhi, Aradhana
;
Bhattacharya, Sonali
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 414-430
Persistent link: https://www.econbiz.de/10012669855
Saved in:
10
How do consumers reconcile positive and negative CSR-related information to form an ethical brand
perception
? : a mixed method inquiry
Brunk, Katja H.
;
De Boer, Cara
- In:
Journal of business ethics : JBE
161
(
2020
)
2
,
pp. 443-458
Persistent link: https://www.econbiz.de/10012207534
Saved in:
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