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Effect of sales on brand loyalty
Huang, Rui (contributor); Perloff, Jeffrey M. (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003718953
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Understanding the adoption of new brands through salespeople : a multilevel framework
Wieseke, Jan; Homburg, Christian; Lee, Nick - In: Journal of the Academy of Marketing Science 36 (2008) 2, pp. 278-291
Persistent link: https://www.econbiz.de/10003725661
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The 30-second-sale : snap impressions of a retail sales person influence consumers decision making
Hari, Jürg; Stros, Michael; Marriott, John - In: Anspruchsgruppenorientierte Kommunikation : neue …, (pp. 53-66). 2008
Persistent link: https://www.econbiz.de/10003759626
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Beeinflusst das Produkt die Beratungsinanspruchnahme im Handel?
Haas, Alexander; Kenning, Peter - In: Marketing : ZFP ; journal of research and management 30 (2008) 4, pp. 193-204
Persistent link: https://www.econbiz.de/10003779613
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Effects of consumers' mood in a personal sales conversation
Gierl, Heribert; Bambauer, Silke - In: Marketing : journal of research and management 2 (2006) 1, pp. 30-42
Persistent link: https://www.econbiz.de/10003320809
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Exploring the power of adaptive selling techniques on consumers' buying behaviour
Bauer, Hans H.; Martin, Isabel - In: European retail research 22 (2008), pp. 51-68
Persistent link: https://www.econbiz.de/10003818163
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The impacts of ethical sales behaviour on customer loyalty in the life insurance industry
Chen, Mei-fang; Mau, Liang-hung - In: The service industries journal 29 (2009) 1/2, pp. 59-74
Persistent link: https://www.econbiz.de/10003849569
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Can a positive mood counterbalance weak arguments in personal sales conversations?
Bambauer-Sachse, Silke; Gierl, Heribert - In: Journal of retailing and consumer services 16 (2009) 3, pp. 190-196
Persistent link: https://www.econbiz.de/10003852519
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A sales force-specific theory-of-mind scale : tests of its validity by classical methods and functional magnetic resonance imaging
Dietvorst, Roeland C.; Verbeke, Willem J. M. I.; … - In: Journal of marketing research : JMR 46 (2009) 5, pp. 653-668
Persistent link: https://www.econbiz.de/10003896265
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Customer behavioral legitimacy in retail returns episodes : effects on retail salesperson role conflict
O'Brien, Matthew; Hill, Donna J.; Autry, Chad W. - In: Journal of marketing theory and practice 17 (2009) 3, pp. 251-266
Persistent link: https://www.econbiz.de/10003867499