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Abundant rarity: The key to lu...
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Consumer behaviour
Luxury goods
26
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Kapferer, Jean-Noël
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Valette-Florence, Pierre
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Ahearne, Michael
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Gyomlai, Moumita Das
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Ijaouane, Vincent
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Journal of business research : JBR
4
The journal of brand management : an international journal
3
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2
International marketing review
1
Journal of personal selling & sales management : JPSSM
1
Journal of revenue and pricing management
1
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1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Sustainable luxury : managing social and environmental performance in iconic brands
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ECONIS (ZBW)
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1
The future of luxury : challenges and opportunities
Kapferer, Jean-Noël
- In:
The journal of brand management : an international journal
21
(
2014
)
9
,
pp. 716-726
Persistent link: https://www.econbiz.de/10010514132
Saved in:
2
Are luxury brands really a financial dream?
Kapferer, Jean-Noël
;
Tabatoni, Olivier
- In:
Journal of strategic management education : JSME
7
(
2011
)
4
,
pp. 271-286
Persistent link: https://www.econbiz.de/10009551520
Saved in:
3
Developing luxury brands within luxury groups : synergies without dilution?
Ijaouane, Vincent
;
Kapferer, Jean-Noël
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
29
(
2012
)
1
,
pp. 24-29
Persistent link: https://www.econbiz.de/10009490052
Saved in:
4
Where do consumers think luxury begins? : a study of perceived minimum price for 21 luxury goods in 7 countries
Kapferer, Jean-Noël
;
Laurent, Gilles
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 332-340
Persistent link: https://www.econbiz.de/10011417733
Saved in:
5
Does luxury have a minimum price? : an exploratory study into consumers' psychology of luxury prices
Kapferer, Jean-Noël
;
Klippert, Cindy
;
Leproux, Lara
- In:
Journal of revenue and pricing management
13
(
2014
)
1
,
pp. 2-11
Persistent link: https://www.econbiz.de/10010349053
Saved in:
6
Beyond rarity: the paths of luxury desire : how luxury brands grow yet remain desirable
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
The journal of product & brand management
25
(
2016
)
2
,
pp. 120-133
Persistent link: https://www.econbiz.de/10011524047
Saved in:
7
Are luxury purchasers really insensitive to sustainable development? : new insights from research
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
Sustainable luxury : managing social and environmental …
,
(pp. 94-107)
.
2015
Persistent link: https://www.econbiz.de/10010465438
Saved in:
8
Is luxury compatible with sustainability? : luxury consumers' viewpoint
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010234577
Saved in:
9
Assessing levers of guilt in luxury consumption : an international perspective
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 351-367
Persistent link: https://www.econbiz.de/10013164339
Saved in:
10
Which consumers believe luxury must be expensive and why? : a cross-cultural comparison of motivations
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
132
(
2021
),
pp. 301-313
Persistent link: https://www.econbiz.de/10012581682
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