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~subject:"Dienstleistungsqualität"
~subject:"Market research"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
~type_genre:"Konferenzbeitrag"
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Dienstleistungsqualität
Market research
Konsumentenverhalten
52,230
Consumer behaviour
52,227
Beziehungsmarketing
7,262
Relationship marketing
7,262
Markenführung
7,035
Brand management
7,034
Markenimage
5,971
Brand image
5,958
Brand
5,117
Markenartikel
5,095
Theory
4,794
Theorie
4,792
Customer satisfaction
4,773
Kundenzufriedenheit
4,772
Online retailing
4,223
Online-Handel
4,223
Social Web
3,923
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3,923
USA
3,827
United States
3,814
Service quality
3,794
Online-Marketing
3,712
Internet marketing
3,708
Youth
3,467
Jugendliche
3,430
Einzelhandel
3,243
Retail trade
3,213
Werbewirkung
2,983
Advertising effects
2,972
Emotion
2,708
Electronic Commerce
2,673
E-commerce
2,640
Experiment
2,417
Viral marketing
2,319
Virales Marketing
2,319
Advertising
2,305
Werbung
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Han, Heesup
31
Mattila, Anna S.
24
Prentice, Catherine
17
Line, Nathaniel D.
15
McColl-Kennedy, Janet R.
14
Balaji, M. S.
13
Klaus, Philipp
13
Gong, Taeshik
12
Prybutok, Victor R.
12
Bilgihan, Anil
11
Hanks, Lydia
11
Hruschka, Harald
11
Jang, Soocheong
11
Sharma, Piyush
11
Gursoy, Dogan
10
Gustafsson, Anders
10
Hyun, Sunghyup Sean
10
Miao, Li
10
Quach, Sara
10
Sreejesh, S.
10
Park, Jungkun
9
Voorhees, Clay M.
9
Wong, IpKin Anthony
9
Xu, Xun
9
Ali, Faizan
8
Amin, Muslim
8
Bujisic, Milos
8
Harun, Ahasan
8
Hollebeek, Linda D.
8
Qu, Hailin
8
Sparks, Beverley
8
Walsh, Gianfranco
8
Wu, Luorong
8
Ahn, Jiseon
7
Belk, Russell W.
7
Carlson, Jamie
7
Dahl, Darren W.
7
Grewal, Dhruv
7
Kim, Jinkyung Jenny
7
Kim, Woo Gon
7
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Deutschland / Bundeswehr / Universität Hamburg
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Springer Fachmedien Wiesbaden
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Association for Consumer Research / North American Conference <2015, New Orleans, La.>
1
Christian-Albrechts-Universität zu Kiel
1
Deutsche Gesellschaft für Hauswirtschaft / Fachausschuß Strukturwandel
1
Institutet för Ekonomisk Forskning <Lund>
1
Technische Universität Braunschweig
1
Universität Mannheim
1
Universität Potsdam
1
Verlag Dr. Kovač
1
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Published in...
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Journal of retailing and consumer services
249
International journal of hospitality management
195
Journal of business research : JBR
154
The journal of services marketing
108
Journal of hospitality marketing & management
79
International journal of contemporary hospitality management
77
Journal of marketing research : JMR
71
Journal of travel and tourism marketing
67
Services marketing quarterly
66
The service industries journal
65
Cogent business & management
52
Journal of service research : JSR
48
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
42
Journal of air transport management
41
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
41
Psychology & marketing
39
Service business
36
Tourism management : research, policies, practice
35
Asia Pacific journal of marketing and logistics
34
Journal of service management
33
Qualitative market research : an international journal
32
Journal of the Academy of Marketing Science
31
The international journal of bank marketing : IJBM
30
European journal of marketing : EJM
29
International journal of quality and service sciences
28
International journal of services and operations management
26
Journal of marketing management : MM
26
Journal of service research
26
Journal of strategic marketing
26
The TQM journal : the international review of organizational improvement
26
International journal of services, economics and management
25
International journal of electronic marketing and retailing : IJEMR
24
International journal of market research : JMRS ; the journal of the Market Research Society
24
Journal of retailing
24
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
Marketing intelligence & planning
23
International journal of consumer studies
22
Marketing letters : a journal of research in marketing
22
Technological forecasting & social change : an international journal
22
Total quality management & business excellence
22
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ECONIS (ZBW)
4,728
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1
Conceptualization and assessment of E-service quality for luxury brands
Kim, Jung-Hwan
;
Kim, Minjeong
- In:
The service industries journal
40
(
2020
)
5/6
,
pp. 436-470
Persistent link: https://www.econbiz.de/10012208579
Saved in:
2
Predictors of
fashion
clothing involvement among Indian
youth
Khare, Arpita
;
Rakesh, Sapna
- In:
Journal of targeting, measurement and analysis for marketing
18
(
2010
)
3/4
,
pp. 209-220
Persistent link: https://www.econbiz.de/10008840818
Saved in:
3
Fashion
involvement and experiential value : Gen Y retail apparel patronage
Sullivan, Pauline
;
Kang, Jiyun
;
Heitmeyer, Jeanne
- In:
The international review of retail, distribution and …
22
(
2012
)
5
,
pp. 459-483
Persistent link: https://www.econbiz.de/10009690955
Saved in:
4
Japanese consumers' need for uniqueness : effects on
brand
perceptions and purchase intention
Knight, Dee K.
;
Kim, Eun Young
- In:
Journal of fashion marketing and management
11
(
2007
)
2
,
pp. 270-280
Persistent link: https://www.econbiz.de/10003472703
Saved in:
5
Examining the service value chain of
hypermarket
retail
brand
value in Malaysia
Hasliza Hassan
;
Muhammad Sabbir Rahman
;
Abu Bakar Sade
- In:
International journal of services and operations management
34
(
2019
)
3
,
pp. 405-420
Persistent link: https://www.econbiz.de/10012159145
Saved in:
6
Switching intentions : a case of Saudi Arabian hypermarkets
Jabeen, Samrena
;
Abu Bakar bin Abdul Hamid
;
Ur Rehman, Saif
- In:
International journal of economics and financial issues …
5
(
2015
)
1
,
pp. 215-222
Persistent link: https://www.econbiz.de/10011661399
Saved in:
7
Should a lower-price service offer a full-satisfaction guarantee?
Wong, Jehn-yih
;
Tsaur, Sheng-hshiung
;
Wang, Chih-hung
- In:
The service industries journal
29
(
2009
)
9/10
,
pp. 1261-1272
Persistent link: https://www.econbiz.de/10003914873
Saved in:
8
Challenges in researching consumer ethics: a methodological experiment
Hiller, Alex J.
- In:
Qualitative market research : an international journal
13
(
2010
)
3
,
pp. 236-252
Persistent link: https://www.econbiz.de/10008901319
Saved in:
9
Are low-cost carrier passengers less likely to complain about service quality?
Wittman, Michael D.
- In:
Journal of air transport management
35
(
2014
),
pp. 64-71
Persistent link: https://www.econbiz.de/10010246670
Saved in:
10
The influence of tourists' expectations on purchase intention : linking marketing strategy for low-cost airlines
Chiu, Su-Chin
;
Liu, Chih-Hsing
;
Tu, Jin-Hua
- In:
Journal of air transport management
53
(
2016
),
pp. 226-234
Persistent link: https://www.econbiz.de/10011546530
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