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The service revolution and the transformation of marketing science

Rust, Roland T.; Huang, Ming-hui - In: Marketing science : the marketing journal of the … 33 (2014) 2, pp. 206-221

Persistent link: https://www.econbiz.de/10010358790

The effect of service quality on customer satisfaction in digital age : customer satisfaction based examination of digital CRM

Demirel, Demokaan - In: Journal of business economics and management 23 (2022) 3, pp. 507-531

This study examines how customer-centered management systems contribute to CRM through the use of digital services. The article presents empirical evidence from an online survey of 405 people using digital services living Kocaeli province in Turkey and modelling a system of structural equations...

Persistent link: https://www.econbiz.de/10013259223

Huang, Ming-hui; Rust, Roland T. - In: Journal of service research : JSR 16 (2013) 3, pp. 251-258

Persistent link: https://www.econbiz.de/10009782150

Can servitization enhance customer loyalty? : the roles of organizational IT, social media, and service-oriented corporate culture

Li, Gang; Yan, Kaining; Wei, Zelong; Cheng, T. C. E. - In: IEEE transactions on engineering management : EM 70 (2023) 1, pp. 40-54

Persistent link: https://www.econbiz.de/10014231343

Embracing Sustainability Management Through Excellence in Services : Selected papers from the 26th Excellence In Services International Conference, University of West Scotland, Pai...

Ciasullo, Maria Vincenza (ed.); Martin, Jacques (ed.); … - Excellence in Services International Conference <26., … - 2024

The wellbeing enterprise for sustainability: Theory, Tenets, Testing -- The interconnections between digital servitization and sustainability: Current trends and future research directions -- Lean digital culture as an enabler of corporate sustainability performance: The mediating role of...

Persistent link: https://www.econbiz.de/10014583364

Logistics service quality and technology investment in retailing

Gil Saura, Irene; Ruiz-Molina, María-Eugenia - In: European retail research 23 (2009) 1, pp. 69-82

Persistent link: https://www.econbiz.de/10003832164

High touch through high tech: the impact of salesperson technology usage on sales performance via mediating mechanisms

Ahearne, Michael; Jones, Eli; Rapp, Adam; Mathieu, John - In: Management science : journal of the Institute for … 54 (2008) 4, pp. 671-685

Persistent link: https://www.econbiz.de/10003701548

Describing the relationships between tourist satisfaction and destination loyalty in a segmented and digitalized market

Neuts, Bart; Romão, João; Leeuwen, Eveline S. van - 2013

As a result of advances in ICT-services, transportation, and local development, among others, an increasing number of destinations is competing to attract both national and international visitors. Globalisation requires destinations to increase their competitiveness or risk losing out on tourist...

Persistent link: https://www.econbiz.de/10010224808

ICT as a catalyst for service business orientation

Kowalkowski, Christian; Kindström, Daniel; Gebauer, Heiko - In: The journal of business & industrial marketing 28 (2013) 6, pp. 506-513

Persistent link: https://www.econbiz.de/10009790087

A framework to study vendors' contribution in a client vendor relationship in information technology service outsourcing in India

Jain, Daisy Mathur; Khurana, Reema - In: Benchmarking : an international journal ; BIJ 23 (2016) 2, pp. 338-358

Persistent link: https://www.econbiz.de/10011555008

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