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~subject:"Electronic Commerce"
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Electronic Commerce
Consumer behaviour
83,835
Konsumentenverhalten
81,387
Social Web
20,848
Social web
20,817
Brand management
17,764
Markenführung
17,351
Online-Marketing
13,264
Internet marketing
13,148
Relationship marketing
11,049
Theorie
11,011
Beziehungsmarketing
11,007
Theory
10,809
Markenimage
9,454
Brand image
9,403
Markenartikel
9,310
Brand
8,270
Deutschland
6,897
Online-Handel
6,781
Online retailing
6,767
USA
6,451
United States
6,161
Customer satisfaction
6,145
Germany
6,133
Kundenzufriedenheit
5,972
E-commerce
5,685
Werbewirkung
5,083
Advertising effects
5,017
Integration
5,001
Service quality
4,710
Marketingmanagement
4,695
Einzelhandel
4,666
Marketing management
4,664
Dienstleistungsqualität
4,660
Retail trade
4,601
Advertising
4,472
Werbung
4,466
Viral marketing
4,145
Virales Marketing
4,142
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3,776
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Kollmann, Tobias
21
Lammenett, Erwin
16
Heinemann, Gerrit
15
Pavlou, Paul A.
14
Usman, Osly
13
Benbasat, Izak
12
Dwivedi, Yogesh Kumar
12
Law, Chun Hung Roberts
12
Wirtz, Bernd W.
12
Bauer, Hans H.
11
Ghose, Anindya
11
Martens, Bertin
11
Tan, Yong
11
Chaffey, Dave
10
Kreutzer, Ralf T.
10
Schultz, Carsten D.
10
Viswanathan, Siva
10
Ahuja, Vandana
9
Fritz, Wolfgang
9
Rabinovich, Elliot
9
Schumann, Jan Hendrik
9
Walsh, Gianfranco
9
Akram, Umair
8
Bergemann, Dirk
8
Civelek, Mustafa Emre
8
Goldfarb, Avi
8
Kumar, Anil
8
Li, Minqiang
8
Martínez-López, Francisco J.
8
Qiu, Liangfei
8
Schramm-Klein, Hanna
8
Chen, Jianqing
7
Duarte, Paulo
7
Duch-Brown, Néstor
7
Fedoseeva, Svetlana
7
Fletcher, Amelia
7
Guo, Xiaolong
7
Jin, Ginger Zhe
7
Kalia, Prateek
7
Kumar, Subodha
7
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IGI Global
20
National Bureau of Economic Research
12
Edward Elgar Publishing
4
OECD
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RWTH Aachen
4
Springer-Verlag GmbH
4
Technische Universität Dresden
4
Verlag Dr. Kovač
4
Springer Gabler <Firma>
3
Akademie für Technikfolgenabschätzung in Baden-Württemberg
2
Bund-Verlag
2
Bundesverband Digitale Wirtschaft
2
Dgroup
2
Fachhochschulbibliothek Münster
2
GeNeMe <2001, Dresden>
2
Gesellschaft zur Erforschung des Markenwesens
2
Information Resources Management Association
2
Maastricht Research School of Economics of Technology and Organizations
2
NetLibrary, Inc
2
Organisation for Economic Co-operation and Development
2
Rheinwerk Verlag
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Steria Mummert Consulting AG
2
Wiley-VCH
2
AMCIS <15, 2009, San Francisco, Calif.>
1
Allgemeine Gesellschaft für Philosophie in Deutschland
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Bank für Internationalen Zahlungsausgleich / Währungs- und Wirtschaftsabteilung
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Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
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1
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1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Deutscher Betriebswirte-Verlag GmbH
1
Deutscher Fachverlag
1
Deutscher Internet-Kongress <4, 1999, Karlsruhe>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Duncker & Humblot
1
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Journal of retailing and consumer services
182
Journal of business research : JBR
92
Electronic commerce research
84
International journal of electronic marketing and retailing : IJEMR
66
Journal of internet commerce
65
SpringerLink / Bücher
59
Information systems research : ISR
54
International journal of internet marketing and advertising : IJIMA
48
International journal of business information systems : IJBIS
45
Journal of management information systems : JMIS
45
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
44
International journal of e-business research : an official publication of the Information Resources Management Association
44
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
40
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
39
Management science : journal of the Institute for Operations Research and the Management Sciences
39
Electronic commerce research and applications
33
International journal of electronic business
32
Journal of electronic commerce research : JECR
31
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
31
Journal of retailing
31
International journal of electronic commerce : IJEC
29
Technological forecasting & social change : an international journal
27
Cogent business & management
26
The international review of retail, distribution and consumer research
26
Asia Pacific journal of marketing and logistics
25
International journal of hospitality management
25
Industrial marketing management : the international journal for industrial and high-tech firms
24
Information systems and e-business management : ISeB
24
International journal of retail & distribution management
24
CESifo working papers
23
Electronic markets : the international journal on networked business
23
Springer eBook Collection
23
Electronic markets : EM ; the international journal of electronic commerce and business media
22
International journal of networking and virtual organisations : IJNVO
22
Journal of open innovation : technology, market, and complexity
21
Journal of travel and tourism marketing
21
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
European journal of operational research : EJOR
20
International journal of electronic customer relationship management : IJECRM
20
International journal of production economics
20
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ECONIS (ZBW)
5,894
USB Cologne (EcoSocSci)
87
RePEc
2
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1
Web atmospheric qualities in luxury fashion
brand
web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
2
The influence of luxury
brand
personality on digital interaction evaluations : a focus on European and North American markets
Cowan, Kirsten
;
Kostyk, Alena
- In:
International marketing review
41
(
2024
)
2
,
pp. 386-410
Persistent link: https://www.econbiz.de/10014524808
Saved in:
3
Brand
presence in digital space
Rowley, Jennifer
;
Edmundson-Bird, David
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10009792126
Saved in:
4
Self as
brand
and
brand
as self : a 2x2 dimension conceptual model of self-branding in the digital economy
Hu, Lingshu
- In:
Journal of internet commerce
20
(
2021
)
3
,
pp. 355-370
Persistent link: https://www.econbiz.de/10012549666
Saved in:
5
What makes the Indian youths to engage with online retail brands : an empirical study
Bhattacharya, Subhajit
;
Anand, Vijeta
- In:
Global business review
22
(
2021
)
6
,
pp. 1507-1529
Persistent link: https://www.econbiz.de/10012660432
Saved in:
6
Conceptualising digital content marketing for greater consumer
brand
engagement
Jacob, Mishel Elizabeth
;
Johnson, Johney
- In:
Colombo business journal : international journal of …
12
(
2021
)
2
,
pp. 80-102
Persistent link: https://www.econbiz.de/10012807643
Saved in:
7
A framework to attain
brand
promise in an online setting
Alwi, Sharifah
;
Ismail, Shahril Azwan
- In:
Marketing intelligence & planning
31
(
2013
)
5
,
pp. 557-578
Persistent link: https://www.econbiz.de/10010127905
Saved in:
8
Online
brand
detraction in an online opinion platform
Wilk, Violetta
;
Lambert, Claire
;
Meek, Stephanie
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227716
Saved in:
9
Luxury fashion brands embracing the digital : an exploratory study to unfold the success strategy
Chadha, Kashika
;
Ahuja, Yukti
- In:
Manthan : journal of commerce and management
7
(
2020
)
1
,
pp. 60-75
Persistent link: https://www.econbiz.de/10012291508
Saved in:
10
Bringing product and consumer ecosystems to the strategic forefront
Dass, Mayukh
;
Kumar, Shivina
- In:
Business horizons
57
(
2014
)
2
,
pp. 225-234
Persistent link: https://www.econbiz.de/10010358724
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