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~subject:"Künstliche Intelligenz"
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Künstliche Intelligenz
Consumer behaviour
38
Konsumentenverhalten
30
Service quality
29
Dienstleistungsqualität
28
Dienstleistungssektor
27
Customer satisfaction
22
Service industry
21
Singapore
17
Artificial intelligence
15
Kundenzufriedenheit
15
Marketing
15
Singapur
15
Customer service
14
Kundenservice
14
Dienstleistung
13
Services marketing
13
Beziehungsmarketing
12
Dienstleistungsmarketing
12
Relationship marketing
12
Robot
12
Roboter
12
Digitization
9
Satisfaction
9
Services
9
Beschwerdemanagement
8
Bibliometrics
8
Bibliometrie
8
Complaint management
8
Digitalisierung
7
Brand management
6
Service robots
6
Social Web
6
Social web
6
Zufriedenheit
6
AI
5
Airline
5
B-to-B-Marketing
5
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5
Business-to-business marketing
5
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1
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English
15
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Wirtz, Jochen
14
Kunz, Werner H.
5
Mariani, Marcello M.
3
Kowalkowski, Christian
2
Paluch, Stefanie
2
Pitardi, Valentina
2
Alamanos, Eleftherios
1
Alkire, Linda
1
Cham Tat Huei
1
Curtis, Lucill
1
De Keyser, Arne
1
Dennis, Charles
1
Dwivedi, Yogesh Kumar
1
Ehret, Michael
1
Eugene Cheng-xi Aw
1
Fang, Xiang
1
Foroudi, Pantea
1
Giebelhausen, Michael
1
Hashemi, Novin
1
Kacprzak, Agnieszka
1
Kim, Hyunsu
1
Letheren, Kate
1
Liu, Jonathan
1
Liu, Qing
1
Marvi, Reza
1
Mishra, Anubhav
1
Mustak, Mekhail
1
Ooi, Keng-Boon
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Orsingher, Chiara
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Ozdemir, Ozlem
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Pantano, Eleonora
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Paul, Justin
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Perez-Vega, Rodrigo
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Plé, Loïc
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Robinson, Stacey
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Journal of business research : JBR
3
Journal of service management
2
Contemporary Trends in Marketing : Problems, Processes and Prospects
1
European journal of marketing
1
International journal of consumer studies
1
International journal of contemporary hospitality management
1
Italian journal of marketing : ITJM
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service theory and practice
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
Psychology & marketing
1
The journal of business & industrial marketing
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ECONIS (ZBW)
15
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1
Frontline encounters of the AI kind : an evolved service encounter framework
Robinson, Stacey
;
Orsingher, Chiara
;
Alkire, Linda
;
De …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 366-376
Persistent link: https://www.econbiz.de/10012257622
Saved in:
2
Organizational ambidexterity : cost-effective service excellence, service robots, and artificial intelligence
Wirtz, Jochen
- In:
Organizational dynamics : a quarterly review of …
49
(
2020
)
3
,
pp. 1-9
Persistent link: https://www.econbiz.de/10012290782
Saved in:
3
AI in marketing, consumer research and psychology : a systematic literature review and research agenda
Mariani, Marcello M.
;
Perez-Vega, Rodrigo
;
Wirtz, Jochen
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 755-776
Persistent link: https://www.econbiz.de/10013165434
Saved in:
4
Service robots, agency and embarrassing service encounters
Pitardi, Valentina
;
Wirtz, Jochen
;
Paluch, Stefanie
; …
- In:
Journal of service management
33
(
2022
)
2
,
pp. 389-414
Persistent link: https://www.econbiz.de/10012880733
Saved in:
5
Artificial intelligence in marketing : topic modeling, scientometric analysis, and research agenda
Mustak, Mekhail
;
Salminen, Joni
;
Plé, Loïc
;
Wirtz, Jochen
- In:
Journal of business research : JBR
124
(
2021
),
pp. 389-404
Persistent link: https://www.econbiz.de/10012493900
Saved in:
6
Putting the "service" into B2B marketing : key developments in service research and their relevance for B2B
Wirtz, Jochen
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 272-289
Persistent link: https://www.econbiz.de/10013539114
Saved in:
7
A critical reflection on analytics and artificial intelligence based analytics in hospitality and tourism management research
Mariani, Marcello M.
;
Wirtz, Jochen
- In:
International journal of contemporary hospitality management
35
(
2023
)
8
,
pp. 2929-2943
Persistent link: https://www.econbiz.de/10014314892
Saved in:
8
How intelligent automation, service robots, and AI will reshape service products and their delivery
Wirtz, Jochen
;
Pitardi, Valentina
- In:
Italian journal of marketing : ITJM
2023
(
2023
)
3
,
pp. 289-300
Persistent link: https://www.econbiz.de/10014330947
Saved in:
9
Intelligent automation, service robots, and AI : the service revolution is in full swing
Kunz, Werner H.
;
Wirtz, Jochen
;
Paluch, Stefanie
- In:
Contemporary Trends in Marketing : Problems, Processes …
,
(pp. 93-110)
.
2023
Persistent link: https://www.econbiz.de/10014338924
Saved in:
10
Corporate digital responsibility (CDR) in the age of AI : implications for interactive marketing
Kunz, Werner H.
;
Wirtz, Jochen
- In:
Journal of research in interactive marketing : …
18
(
2024
)
1
,
pp. 31-37
Persistent link: https://www.econbiz.de/10014475060
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