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Konsumentenverhalten
Consumer behaviour
135
Consumer experience
72
Hedonic consumption
36
consumer experience
36
hedonic consumption
26
Beziehungsmarketing
24
Brand management
24
Relationship marketing
24
Markenführung
23
Einzelhandel
19
Retail trade
19
Customer satisfaction
18
Kundenzufriedenheit
18
Brand image
15
Hedonic price index
15
Hedonischer Preisindex
15
Markenimage
15
Art infusion
12
Emotion
12
Luxury goods
12
Luxusgüter
12
Private consumption
10
Privater Konsum
10
Satisfaction
10
Virtual reality
10
Virtuelle Realität
10
Brand
9
Markenartikel
9
Social Web
9
Social web
9
Arts
8
Consumer Experience
8
Dienstleistungsqualität
8
Kunst
8
Online retailing
8
Online-Handel
8
Service quality
8
Advertising
7
Bibliometrics
7
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Online availability
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Undetermined
99
Free
9
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Article
124
Book / Working Paper
6
Type of publication (narrower categories)
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Article in journal
123
Aufsatz in Zeitschrift
123
Graue Literatur
4
Non-commercial literature
4
Hochschulschrift
2
Working Paper
2
Arbeitspapier
1
Aufsatz im Buch
1
Aufsatzsammlung
1
Book section
1
Conference paper
1
Konferenzbeitrag
1
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Language
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English
130
Author
All
Septianto, Felix
4
Garg, Nitika
3
Quach, Sara
3
Redden, Joseph P.
3
Thaichon, Park
3
Ahn, Sungsook
2
Govind, Rahul
2
Grinstein, Amir
2
Hoffman, Donna L.
2
Kim, Sanghoon
2
Ko, Yong Jae
2
Kronrod, Ann
2
Novak, Thomas P.
2
Park, Sangchul
2
Pham, Michel T.
2
Schmitt, Bernd
2
Stocker, Volker
2
Tasci, Asli D. A.
2
Wathieu, Luc
2
Whalley, Jason
2
Zarantonello, Lia
2
Abbasi, Amir Zaib
1
Abratt, Russell
1
Abu Bakar Sade
1
Alnsour, Ibrahim Radwan
1
Amar, Moty
1
Angell, Rob
1
Antonetti, Paolo
1
Aslam, Usman
1
Badot, Olivier
1
Baghi, Ilaria
1
Barra, Cristóbal
1
Bazaki, Eirini
1
Becker, Larissa Carine Braz
1
Ben-Ur, Joseph
1
Bendixen, Michael
1
Berezina, Alexandra
1
Bigné Alcañiz, J. Enrique
1
Blythe, Jim
1
Bogner, Laura
1
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Journal of retailing and consumer services
13
Journal of business research : JBR
8
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Journal of strategic marketing
4
International journal of hospitality management
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of fashion marketing and management
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Asia Pacific journal of marketing and logistics
2
Australian journal of management
2
Consumer behavior review : CBR
2
European journal of marketing : EJM
2
International journal of consumer studies
2
International journal of retail and distribution management
2
Journal of business ethics : JOBE
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
2
Journal of marketing research
2
Journal of marketing research : JMR
2
Marketing intelligence & planning
2
Psychology & marketing
2
The journal of brand management : an international journal
2
Australasian marketing journal
1
Cogent business & management
1
Creativity and innovation management
1
ERIM Ph. D. series research in management / Erasmus Institute of Management
1
ESMT Working Paper
1
ESMT working paper
1
European Sport management quarterly : ESMQ
1
European journal of marketing
1
Health marketing quarterly
1
IIMB management review
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International business and economics research journal
1
International journal of advertising : the review of marketing communications
1
International journal of arts management
1
International journal of business excellence
1
International journal of business performance management
1
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ECONIS (ZBW)
129
EconStor
1
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1
Brand artification beyond luxury : evidence from Russian brand-and-artist collaborations
Zelenskaya, Elena
;
Druzhinina, Evgeniya
;
Berezina, Alexandra
- In:
Creativity and innovation management
31
(
2022
)
4
,
pp. 710-721
Persistent link: https://www.econbiz.de/10013473243
Saved in:
2
A liberating-engagement theory of consumer fun
Oh, Travis Tae
;
Pham, Michel T.
- In:
Journal of consumer research : JCR ; an …
49
(
2022
)
1
,
pp. 46-73
Persistent link: https://www.econbiz.de/10013253555
Saved in:
3
How logo colors influence shoppers' judgments of retailer ethicality : the mediating role of perceived eco-friendliness
Sundar, Aparna
;
Kellaris, James J.
- In:
Journal of business ethics : JOBE
146
(
2017
)
3
,
pp. 685-701
Persistent link: https://www.econbiz.de/10011789371
Saved in:
4
Artification strategies to improve luxury perceptions : the role of adding an artist name
Marin, Vicente
;
Barra, Cristóbal
;
Moyano, Jorge
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 496-505
Persistent link: https://www.econbiz.de/10013164371
Saved in:
5
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
6
Multivariate statistical analysis of artification effect on customer-based brand equity in luxury brands
Masé, Stefania
;
Cedrola, Elena
;
Davino, Cristina
; …
- In:
The psychologist-manager journal : official journal of …
22
(
2020
)
3
,
pp. 55-66
Persistent link: https://www.econbiz.de/10012303995
Saved in:
7
Why museological merchandise displays enhance luxury product evaluations : an extended art infusion effect
Logkizidou, Maria
;
Bottomley, Paul
;
Angell, Rob
; …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 67-82
Persistent link: https://www.econbiz.de/10012102923
Saved in:
8
The value of art in marketing : an emotion-based model of how artworks in ads improve product evaluations
Estes, Zachary
;
Brotto, Luisa
;
Busacca, Bruno
- In:
Journal of business research : JBR
85
(
2018
),
pp. 396-405
Persistent link: https://www.econbiz.de/10011815584
Saved in:
9
Understanding the effect of art infusion type on retail product shopping : an attention to the intervening role of customers' financial wealth
Park, Sangchul
;
Kim, Sanghoon
;
Ahn, Sungsook
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014239829
Saved in:
10
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
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