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Werbung
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ECONIS (ZBW)
13
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1
The role of consumer speech acts in brand activism : a transformative advertising perspective
Fletcher-Brown, Judith
;
Middleton, Karen
; …
- In:
Journal of advertising
53
(
2024
)
4
,
pp. 491-510
Persistent link: https://www.econbiz.de/10015050195
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2
Advertising : should creative women be expected to "fake it?"
Thompson-Whiteside, Helen
;
Turnbull, Sarah
;
Howe-Walsh, Liza
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
3/4
,
pp. 294-319
Persistent link: https://www.econbiz.de/10012515248
Saved in:
3
How advertising got "woke" : the institutional role of advertising in the emergence of gender progressive market logics and practices
Middleton, Karen
;
Turnbull, Sarah
- In:
Marketing theory
21
(
2021
)
4
,
pp. 561-578
Persistent link: https://www.econbiz.de/10012660676
Saved in:
4
#Metoovertising : the institutional work of creative women who are looking to change the rules of the advertising game
Thompson-Whiteside, Helen
;
Turnbull, Sarah
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
1/2
,
pp. 117-143
Persistent link: https://www.econbiz.de/10012498485
Saved in:
5
Female role portrayals in Brazilian advertising : are outdated cultural stereotypes preventing change?
Middleton, Karen
;
Turnbull, Sarah
;
Oliveira, Mauro José de
- In:
International journal of advertising : the review of …
39
(
2020
)
5
,
pp. 679-698
Persistent link: https://www.econbiz.de/10012260252
Saved in:
6
Battle-weary women : the female creatives fighting for leadership in advertising management
Thompson-Whiteside, Helen
- In:
Designing and communicating experience
,
(pp. 213-223)
.
2021
Persistent link: https://www.econbiz.de/10012648308
Saved in:
7
Something in Adland doesn't add up : it’s time to make female creatives count
Thompson-Whiteside, Helen
- In:
Business horizons
63
(
2020
)
5
,
pp. 597-606
Persistent link: https://www.econbiz.de/10012301442
Saved in:
8
From pitch to ditch : the client/ad agency life cycle
Turnbull, Sarah
- In:
The marketing review
16
(
2016
)
2
,
pp. 111-127
Persistent link: https://www.econbiz.de/10011642065
Saved in:
9
Digital advertising : measurement, metrics and future research agenda
Turnbull, Sarah
- In:
The SAGE handbook of digital marketing
,
(pp. 465-477)
.
2022
Persistent link: https://www.econbiz.de/10013367120
Saved in:
10
The advertising standardisation debate revisited : implications of Islamic ethics on standardisation/localisation of advertising in Middle East Islamic States
Turnbull, Sarah
;
Howe-Walsh, Liza
;
Boulanouar, Aisha Wood
- In:
Journal of Islamic marketing : JIMA
7
(
2016
)
1
,
pp. 2-14
Persistent link: https://www.econbiz.de/10011560519
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