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Kalish, Shlomo - In: Innovation diffusion models of new product acceptance, (pp. 87-115). 1986

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Blattberg, Robert C.; Sen, Subrata K. - In: Management science : journal of the Institute of … 21 (1975) 6, pp. 682-696

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Blattberg, Robert C.; Sen, Subrata K. - In: Journal of marketing research : JMR 10 (1973) 4, pp. 421-427

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Blattberg, Robert C.; Sen, Subrata K. - In: Journal of marketing 38 (1974) 4, pp. 17-28

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Blattberg, Robert C.; Sen, Subrata K. - In: Journal of marketing research : JMR 13 (1976) 1, pp. 34-45

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Geisel, Martin S. - In: Journal of business research : JBR 26 (1993) 3, pp. 264-277

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Putsis, William P.; Sen, Subrata K. - In: Applied economics 32 (2000) 12, pp. 1495-1507

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Coughlan, Anne T. - In: Marketing science 8 (1989) 4, pp. 324-342

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Narasimhan, Chakravarthi; Sen, Subrata K. - In: Journal of marketing 47 (1983) 1, pp. 11-24

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Narasimhan, Chakravarthi; Sen, Subrata K. - In: New-product forecasting : models and applications, (pp. 293-321). 1981

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