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Clustering shoppers' by mall experience for emerging Indian city
Prashar, Sanjeev; Gupta, Sumeet; Singh, Harvinderv; … - In: Asian Academy of Management journal : AAMJ 21 (2016) 2, pp. 53-73
Persistent link: https://www.econbiz.de/10011665475
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Segmenting young Indian impulsive shoppers
Prashar, Sanjeev; Parsad, Chandan; Vijay, T. Sai - In: Journal of international consumer marketing 29 (2017) 1, pp. 35-47
Persistent link: https://www.econbiz.de/10011669314
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The impact of quality perception and consumer valuation change on manufacturer's optimal warranty, pricing, and market coverage strategies
Li, Kunpeng; Wang, Lan; Chhajed, Dilip; Mallik, Suman - In: Decision sciences : DS 50 (2019) 2, pp. 311-339
Persistent link: https://www.econbiz.de/10012060501
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Profiling prospective private-label buyers
Larson, Ronald B. - In: The international review of retail, distribution and … 28 (2018) 5, pp. 516-530
Persistent link: https://www.econbiz.de/10011988217
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Segmenting Indian shoppers on mall attractiveness factors
Prashar, Sanjeev; Harvinder Singh; Parsad, Chandan; … - In: International journal of services technology and management 25 (2019) 1, pp. 18-35
Persistent link: https://www.econbiz.de/10012101551
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Activity-based market segmentation of rural well-being tourists : comparing online information search
Pesonen, Juho; Tuohino, Anja - In: Journal of vacation marketing : an international journal 23 (2017) 2, pp. 145-158
Persistent link: https://www.econbiz.de/10011951164
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Adolescents' market segmentation : using CSI as a tool
Singh, Rashmi; Singh, Janmejay - In: Vision : the journal of business perspective 21 (2017) 4, pp. 425-435
Persistent link: https://www.econbiz.de/10011833632
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Behavioural segmentation analysis of online consumer audience in Turkey by using real e-commerce transaction data
Huseynov, Farid; Yıldırım, Sevgi Özkan - In: International journal of economics and business research 14 (2017) 1, pp. 12-28
Persistent link: https://www.econbiz.de/10011861625
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Retail market segmentation : the use of consumer decision-making styles, overall satisfaction and demographics
Makgosa, Rina; Sangodoyin, Oluranti - In: The international review of retail, distribution and … 28 (2018) 1, pp. 64-91
Persistent link: https://www.econbiz.de/10011853984
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The impact of multidimensional country distances on consumption of specialty products : a case study of inbound tourists to Japan
Li, Xi; Katsumata, Sotaro - In: Journal of vacation marketing 26 (2020) 1, pp. 18-32
Persistent link: https://www.econbiz.de/10012166138