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Dynamics of loyalty programs in Malaysian retailing : a strategic marketing perspective
Julian, Craig C.; Ahmed, Zafar U.; Che Aniza Che Wel; … - In: Journal of transnational management : the official … 21 (2016) 3, pp. 101-114
Persistent link: https://www.econbiz.de/10011564257
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Bad behavior and conflict in retailing spaces : nine suggestions to ease tensions
Esmark, Carol L.; Noble, Stephanie M. - In: Business horizons 59 (2016) 1, pp. 95-104
Persistent link: https://www.econbiz.de/10011422862
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Engaging consumers on new integrated multichannel retail settings : challenges for retailers
Pantano, Eleonora; Viassone, Milena - In: Journal of retailing and consumer services 25 (2015), pp. 106-114
Persistent link: https://www.econbiz.de/10011313592
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Retail customers' self-awareness : the deindividuation effects of others
Uhrich, Sebastian; Tombs, Alastair - In: Journal of business research : JBR 67 (2014) 7, pp. 1439-1446
Persistent link: https://www.econbiz.de/10010379316
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Managing customer misbehavior : challenges and strategies
Harris, Lloyd C.; Daunt, Kate L. - In: The journal of services marketing 27 (2013) 4, pp. 281-293
Persistent link: https://www.econbiz.de/10009788853
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The effects of service on multichannel retailers' brand equity
White, Ryan C.; Joseph-Mathews, Sacha; Voorhees, Clay M. - In: The journal of services marketing 27 (2013) 4, pp. 259-270
Persistent link: https://www.econbiz.de/10009788860
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Modelling the relationship among retail atmospherics, service quality, satisfaction and customer behavioural intentions in an emerging economy context
Rajic, Tamara; Dado, Jaroslav - In: Total quality management & business excellence : an … 24 (2013) 9, pp. 1096-1110
Persistent link: https://www.econbiz.de/10009793748
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Improving customer retention management through cost-sensitive learning
Coussement, Kristof - In: European journal of marketing : EJM 48 (2014) 3/4, pp. 477-496
Persistent link: https://www.econbiz.de/10010371318
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Customer engagement planning emerging from the "individualist-collectivist"-framework : an empirical examination in China and UK
Bang, Nguyen; Chang, Kirk; Simkin, Lyndon - In: Marketing intelligence & planning 32 (2014) 1, pp. 41-65
Persistent link: https://www.econbiz.de/10010252037
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Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D. - In: Journal of retailing and consumer services 28 (2016), pp. 274-280
Persistent link: https://www.econbiz.de/10011434182