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Using online data for offline decisions : a geostatistical approach for evaluating the patronage potential of a baby-care retailer
Mahama-Musah, Fuseina; Schoutteet, Penelope; … - In: Journal of retailing and consumer services 62 (2021), pp. 1-21
Persistent link: https://www.econbiz.de/10012648870
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The importance of online retailers' ethics for traditional, online and multichannel customers
Skippari, Mika; Kajalo, Sami; Lindblom, Arto - In: Contemporary issues in digital marketing, (pp. 119-129). 2022
Persistent link: https://www.econbiz.de/10012698302
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Deciphering in-store-online switching in multi-channel retailing context : role of affective commitment to purchase situation
Jebarajakirthy, Charles; Das, Manish; Shah, Dhara; … - In: Journal of retailing and consumer services 63 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012666007
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Cross-channel free-riding consumer behavior in a multichannel environment : an investigation of shopping motives, sociodemographics and product categories
Heitz-Spahn, Sandrine - In: Journal of retailing and consumer services 20 (2013) 6, pp. 570-578
Persistent link: https://www.econbiz.de/10010128301
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Consumer trust toward retail websites : comparison between pure click and click-and-brick retailers
Toufaily, Elissar; Souiden, Nizar; Ladhari, Riadh - In: Journal of retailing and consumer services 20 (2013) 6, pp. 538-548
Persistent link: https://www.econbiz.de/10010128314
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Adding bricks to clicks : predicting the patterns of cross-channel elasticities over time
Avery, Jill; Steenburgh, Thomas J.; Deighton, John; … - In: Journal of marketing 76 (2012) 3, pp. 96-111
Persistent link: https://www.econbiz.de/10009778035
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Steering customers to the online channel : the influence of personal relationships, learning investments, and attitude toward the firm
Herhausen, Dennis; Schögel, Marcus; Schulten, Matthias … - In: Journal of retailing and consumer services 19 (2012) 3, pp. 368-379
Persistent link: https://www.econbiz.de/10009541780
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Reciprocity within major retail purchase channels and their effects on overall, offline and online loyalty
Swoboda, Bernhard; Winters, Amelie - In: Journal of business research : JBR 125 (2021), pp. 279-294
Persistent link: https://www.econbiz.de/10012494066
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Customization strategies between online and offline retailers
Zhang, Chu; Zheng, Xiaona - In: Omega : the international journal of management science 100 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012494653
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Context-dependent preferences and retailing : vertical restraints on internet sales
Helfrich, Magdalena; Herweg, Fabian - In: Journal of behavioral and experimental economics 87 (2020)
Persistent link: https://www.econbiz.de/10012498516