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The impact of physical changes on customer behavior

Mobach, Mark P. - In: Management research review 36 (2013) 3, pp. 278-295

Persistent link: https://www.econbiz.de/10009729329

The power of simplicity : processing fluency and the effects of olfactory cues on retail sales

Herrmann, Andreas; Zidansek, Manja; Sprott, David E.; … - In: Journal of retailing 89 (2013) 1, pp. 30-43

Persistent link: https://www.econbiz.de/10009732747

Sales effects of in-store radio advertising

Areni, Charles Scott; Miller, Rohan - In: Journal of marketing communications 18 (2012) 4, pp. 285-295

Persistent link: https://www.econbiz.de/10009627460

The impact of store flyers on store performance : a format and customer related approach

Luceri, Beatrice; Latusi, Sabrina; Vergura, Donata Tania; … - In: International journal of retail & distribution management 42 (2014) 3, pp. 219-234

Persistent link: https://www.econbiz.de/10010336968

In-store promotional mix and the effects on female consumer buying decisions in relation to cosmetic products

Yang, Dong-Jenn; Lee, C. W. - In: International journal of management, economics and … 5 (2016) 2, pp. 35-56

This study was conducted to ascertain the relationship between the females' in-store purchasing decision process and the promotional mix. Two cosmetic salesmen groups were interviewed by using focus group interview technique to understand females' buying decision process with in-store...

Persistent link: https://www.econbiz.de/10011503554

The relevance of visual merchandising for online retailers

Bonera, Michelle; Corvi, Elisabetta - In: International journal of applied behavioral economics : … 3 (2014) 4, pp. 1-16

Persistent link: https://www.econbiz.de/10010474334

How does visual merchandising in fashion retail stores affect consumers' brand attitude and purchase intention?

Park, Hyun Hee; Jeon, Jung Ok; Sullivan, Pauline - In: The international review of retail, distribution and … 25 (2015) 1, pp. 87-104

Persistent link: https://www.econbiz.de/10010502832

Co-design visual merchandising in 3D virtual stores : a facet theory approach

Wu, Juanjuan; Kim, Angella; Koo, Jayoung - In: International journal of retail & distribution management 43 (2015) 6, pp. 538-560

Persistent link: https://www.econbiz.de/10011388058

Seeking attention : an eye tracking study of in-store merchandise displays

Huddleston, Patricia; Behe, Bridget K.; Minahan, Stella; … - In: International journal of retail & distribution management 43 (2015) 6, pp. 561-574

Persistent link: https://www.econbiz.de/10011388065

The mediating effect of mood on in-store behaviour among Muslim shoppers

Syuhaily Osman; Fon Sim Ong; Md. Nor Othman; Kok Wei Khong - In: Journal of Islamic marketing : JIMA 5 (2014) 2, pp. 178-197

Persistent link: https://www.econbiz.de/10010389521