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Global expansion of SMEs : role of global market strategy for Kenyan SMEs

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Pollo Campero in the USA

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Evidence of a glocal marketing strategy : a case study in the Brazilian telecommunication market

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The effect of global dynamic capabilities on internationalizing SMEs performance : organizational culture factors as antecedents

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Export performance of international new ventures in emerging market

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Entrepreneurial, market, learning and networking orientations as determinants of business capability and international performance : the contingent role of government support

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The strategic planning process : understanding strategy in global markets

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Language in globalised interactive business : apaptation vs. standardisation

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International strategic marketing : a European perspective

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