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The effects of brand attachment on behavioral loyalty in the luxury restaurant sector

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Is coolness important to luxury hotel brand management? : the linking and moderating mechanisms between coolness and customer brand engagement

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"Do your internal branding efforts measure up?" : consumers' response to brand supporting behaviors of hospitality employees

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Service quality and brand loyalty : the mediation effect of brand passion, brand affection and self-brand connection

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Building brand relationship quality among hotel loyalty program members

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