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Hotel property performance : the role of strategic management accounting
Turner, Michael J.; Way, Sean A.; Hodari, Demian; … - In: International journal of hospitality management 63 (2017), pp. 33-43
Persistent link: https://www.econbiz.de/10011705761
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Analyzing the influence of firm-wide integrated marketing communication on market performance in the hospitality industry
Porcu, Lucia; Barrio-García, Salvador del; … - In: International journal of hospitality management 80 (2019), pp. 13-24
Persistent link: https://www.econbiz.de/10012058600
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Enhancing consumer-brand relationships on restaurant Facebook fan pages : maximizing consumer benefits and increasing active participation
Kang, Juhee; Tang, Liang; Fiore, Ann Marie - In: International journal of hospitality management 36 (2014), pp. 145-155
Persistent link: https://www.econbiz.de/10010239303
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Friendship on social networking sites : improving relationships between hotel brands and consumers
Su, Na; Mariadoss, Babu John; Reynolds, Dennis - In: International journal of hospitality management 51 (2015), pp. 76-86
Persistent link: https://www.econbiz.de/10011413949
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From broadway to the Bistro : partnering with the arts to attract upscale customers
McCleary, Ken W.; Lattimer, Charles L.; Clemenz, Candice E. - In: International journal of hospitality management 27 (2008) 2, pp. 197-203
Persistent link: https://www.econbiz.de/10003687386
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The managed heart : the structural analysis of the stressor-strain relationship and customer orientation among emotional labor workers in Korean hotels
Lee, Gyehee; Kim, Taegoo; Shin, Seok Ho; Oh, Ick Keun - In: International journal of hospitality management 31 (2012) 4, pp. 1067-1082
Persistent link: https://www.econbiz.de/10009566949
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How can integrated marketing communications and advanced technology influence the creation of customer-based brand equity? : evidence from the hospitality industry
Šerić, Maja; Gil Saura, Irene; Ruiz-Molina, María Eugenia - In: International journal of hospitality management 39 (2014), pp. 144-156
Persistent link: https://www.econbiz.de/10010389390
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Brand experiential value for creating integrated resort customers' co-creation behavior
Ahn, Jiseon; Lee, Choong-Ki; Back, Ki-Joon; Schmitt, Achim - In: International journal of hospitality management 81 (2019), pp. 104-112
Persistent link: https://www.econbiz.de/10012128325
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Understanding the dimensions of customer relationships in the hotel and restaurant industries
Hyun, Sunghyup Sean; Perdue, Richard R. - In: International journal of hospitality management 64 (2017), pp. 73-84
Persistent link: https://www.econbiz.de/10011731687
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Customer brand co-creation behavior and brand sincerity through CSR interactivity : the role of psychological implications in service-dominant logic
Sung, Kyongsik; Lee, Seoki - In: International journal of hospitality management 108 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10013482908