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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Ghose, Anindya
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Management science : journal of the Institute for Operations Research and the Management Sciences
SpringerLink / Bücher
1,573
Journal of business research : JBR
436
Springer eBook Collection
401
Journal of retailing and consumer services
352
Gabler Edition Wissenschaft
338
Springer eBook Collection / Business and Economics
338
Research
254
Electronic commerce research
243
International journal of internet marketing and advertising : IJIMA
237
Europäische Hochschulschriften / 5
205
Lehrbuch
196
Industrial marketing management : the international journal for industrial and high-tech firms
172
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
170
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
163
Journal of internet commerce
163
Information systems research : ISR
160
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
143
International journal of business information systems : IJBIS
138
International journal of electronic marketing and retailing : IJEMR
137
Technological forecasting & social change : an international journal
135
Information systems and e-business management : ISeB
128
Journal of advertising research
126
International journal of e-business research : an official publication of the Information Resources Management Association
123
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
123
Premier reference source
123
essentials
121
International journal of advertising : the review of marketing communications
120
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
119
Journal of marketing communications
119
European journal of operational research : EJOR
116
International journal of electronic business
112
Journal of electronic commerce research : JECR
107
International journal of hospitality management
106
Gabler Research
99
International journal of electronic commerce : IJEC
99
International journal of production economics
98
Tourism management : research, policies, practice
98
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96
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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ECONIS (ZBW)
157
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1
Estimating demand for mobile applications in the new economy
Ghose, Anindya
;
Han, Sang Pil
- In:
Management science : journal of the Institute for …
60
(
2014
)
6
,
pp. 1470-1488
Persistent link: https://www.econbiz.de/10010381864
Saved in:
2
The demand effects of joint product advertising in online videos
Kumar, Anuj
;
Tan, Yinliang
- In:
Management science : journal of the Institute for …
61
(
2015
)
8
,
pp. 1921-1937
Persistent link: https://www.econbiz.de/10011338803
Saved in:
3
Examining the impact of ranking on consumer behavior and search engine revenue
Ghose, Anindya
;
Ipeirotis, Panagiotis G.
;
Li, Beibei
- In:
Management science : journal of the Institute for …
60
(
2014
)
7
,
pp. 1632-1654
Persistent link: https://www.econbiz.de/10010399512
Saved in:
4
Fee or free : when should firms charge for online content?
Lambrecht, Anja
;
Misra, Kanishka
- In:
Management science : journal of the Institute for …
63
(
2017
)
4
,
pp. 1150-1165
Persistent link: https://www.econbiz.de/10011672873
Saved in:
5
An empirical analysis of search engine advertising : sponsored search in electronic markets
Ghose, Anindya
;
Yang, Sha
- In:
Management science : journal of the Institute for …
55
(
2009
)
10
,
pp. 1605-1622
Persistent link: https://www.econbiz.de/10003908961
Saved in:
6
Website Morphing 2.0 : switching costs, partial exposure, random exit, and when to morph
Hauser, John R.
;
Liberali, Guilherme
;
Urban, Glen L.
- In:
Management science : journal of the Institute for …
60
(
2014
)
6
,
pp. 1594-1616
Persistent link: https://www.econbiz.de/10010381857
Saved in:
7
Online shopping intermediaries : the strategic design of search environments
Dukes, Anthony
;
Liu, Lin
- In:
Management science : journal of the Institute for …
62
(
2016
)
4
,
pp. 1064-1077
Persistent link: https://www.econbiz.de/10011460573
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8
Double marginalization in performance-based advertising : implications and solutions
Dellarocas, Chrysanthos
- In:
Management science : journal of the Institute for …
58
(
2012
)
6
,
pp. 1178-1195
Persistent link: https://www.econbiz.de/10009563499
Saved in:
9
Sponsored search marketing : dynamic pricing and advertising for an online retailer
Ye, Shengqi
;
Aydin, Goker
;
Hu, Shanshan
- In:
Management science : journal of the Institute for …
61
(
2015
)
6
,
pp. 1255-1274
Persistent link: https://www.econbiz.de/10011293393
Saved in:
10
Marketing agencies and collusive bidding in online ad auctions
Decarolis, Francesco
;
Goldmanis, Maris
;
Penta, Antonio
- In:
Management science : journal of the Institute for …
66
(
2020
)
10
,
pp. 4433-4454
Persistent link: https://www.econbiz.de/10012305249
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