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Impact of corporate social responsibilities on customer responses and brand choices
Han, Heesup; Yu, Jongsik; Lee, Kyung-Sik; Baek, Hyungshin - In: Journal of travel and tourism marketing 37 (2020) 3, pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
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The role of brand personality, self-congruity, and sensory experience in elucidating sky lounge users' behavior
Chua, Bee-Lia; Kim, Hyeon-Cheol; Lee, Sanghyeop; Han, Heesup - In: Journal of travel and tourism marketing 36 (2019) 1, pp. 29-42
Persistent link: https://www.econbiz.de/10012179361
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The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny; Han, Heesup; Ariza-Montes, Antonio - In: Journal of retailing and consumer services 62 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
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Country image of gastronomy and branding Hawker Culture : local consumers' perception
Kim, Bona; Lee, Derrick C. H.; Chua, Bee-Lia; Han, Heesup - In: Tourism management perspectives : TMP 44 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013494190
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Drivers of brand loyalty in the chain coffee shop industry
Han, Heesup; Nguyen, Hong Ngoc; Song, Hak-jun; Chua, Bee-Lia - In: International journal of hospitality management 72 (2018), pp. 86-97
Persistent link: https://www.econbiz.de/10011872763
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A strategy for the development of the private country club : focusing on brand prestige
Hwang, Jinsoo; Han, Heesup; Choo, Seung-woo - In: International journal of contemporary hospitality management 27 (2015) 8, pp. 1927-1948
Persistent link: https://www.econbiz.de/10011447609
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Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel context
Sohaib, Muhammad; Wang, Yan; Iqbal, Kashif; Han, Heesup - In: International journal of hospitality management 101 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013271319
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Luxury cruise travelers : other customer perceptions
Hyun, Sunghyup Sean; Han, Heesup - In: Journal of travel research : a quarterly publication of … 54 (2015) 1, pp. 107-121
Persistent link: https://www.econbiz.de/10010474693
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A model of brand prestige formation in the casino industry
Hwang, Jinsoo; Han, Heesup - In: Journal of travel and tourism marketing 33 (2016) 7/9, pp. 1106-1123
Persistent link: https://www.econbiz.de/10011627469
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Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad; Han, Heesup - In: Journal of retailing and consumer services 74 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014364678