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Pricing and the sales force
Hinterhuber, Andreas (contributor);  … - 2016
Persistent link: https://www.econbiz.de/10011346549
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Value assessment and pricing capabilities : how to profit from value
Johansson, Magnus; Keränen, Joona; Hinterhuber, Andreas; … - In: Journal of revenue and pricing management 14 (2015) 3, pp. 178-197
Persistent link: https://www.econbiz.de/10011460118
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Pricing ROI, pricing capabilities and firm performance
Hinterhuber, Andreas; Liozu, Stephan - In: Journal of revenue and pricing management 14 (2015) 3, pp. 211-228
Persistent link: https://www.econbiz.de/10011460124
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Pricing strategy implementation : translating pricing strategy into results
Hinterhuber, Andreas (ed.); Liozu, Stephan (ed.) - 2020
Persistent link: https://www.econbiz.de/10012015929
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The micro-foundations of pricing
Hinterhuber, Andreas; Liozu, Stephan - In: Journal of business research : JBR 76 (2017), pp. 159-162
Persistent link: https://www.econbiz.de/10011712968
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Is innovation in pricing your next source of competitive advantage?
Hinterhuber, Andreas; Liozu, Stephan - In: Innovation in pricing : contemporary theories and best …, (pp. 11-27). 2018
Persistent link: https://www.econbiz.de/10011713210
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CEO championing of pricing and the impact on firm performance
Liozu, Stephan; Hinterhuber, Andreas; Perelli, Sheri; … - In: Innovation in pricing : contemporary theories and best …, (pp. 72-102). 2018
Persistent link: https://www.econbiz.de/10011713246
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Thoughts: premium pricing in B2C and B2B
Hinterhuber, Andreas; Liozu, Stephan - In: Journal of revenue and pricing management 17 (2018) 4, pp. 301-305
Persistent link: https://www.econbiz.de/10011922706
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Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas (ed.); Liozu, Stephan (contributor) - 2013
Persistent link: https://www.econbiz.de/10009628035
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Pricing capabilities : the design, development, and validation of a scale
Liozu, Stephan; Hinterhuber, Andreas - In: Management decision : MD 52 (2014) 1, pp. 144-158
Purpose: The literature has paid increased attention to pricing capabilities as a set of distinctive, complex activities, routines, and processes that drive company performance. Despite this emphasis, little research has addressed the pricing-capabilities construct itself, and no accepted...
Persistent link: https://www.econbiz.de/10010259545