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Familienunternehmen als Katego...
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Brand management
17,669
Markenführung
17,255
Family business
10,244
Familienunternehmen
10,159
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7,672
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7,624
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7,219
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7,118
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2,899
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2,833
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2,816
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2,624
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2,474
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2,181
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1,957
Landwirtschaftlicher Familienbetrieb
1,916
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1,872
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1,868
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1,848
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1,803
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1,795
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1,749
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1,725
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1,701
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1,674
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1,671
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1,609
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1,553
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Burmann, Christoph
136
Esch, Franz-Rudolf
130
De Massis, Alfredo
123
Baumgarth, Carsten
92
Kellermanns, Franz W.
89
Chrisman, James J.
87
Melewar, T. C.
75
Calabrò, Andrea
70
Sharma, Pramodita
69
Chirico, Francesco
67
Huber, Frank
66
Meffert, Heribert
65
Keller, Kevin Lane
62
Bruhn, Manfred
59
Kammerlander, Nadine
59
Nordqvist, Mattias
59
Block, Jörn
58
Ahlert, Dieter
56
Eddleston, Kimberly A.
54
Miller, Danny
54
Kraus, Sascha
52
Memili, Esra
52
Chua, Jess H.
49
Achleitner, Ann-Kristin
48
Balmer, John M. T.
48
Morck, Randall
48
Schlippe, Arist von
48
Ramadani, Veland
47
Basco, Rodrigo
46
Vrontis, Demetris
46
Zellweger, Thomas
46
De Chernatony, Leslie
45
Rüsen, Tom A.
44
Tomczak, Torsten
44
Hack, Andreas
43
Craig, Justin B.
41
Madhani, Pankaj M.
41
Gomez-Mejia, Luis R.
39
May, Peter
39
Amore, Mario Daniele
38
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Springer Fachmedien Wiesbaden
182
Stiftung Familienunternehmen
92
National Bureau of Economic Research
57
KMU Forschung Austria - Austrian Institute for SME Research
34
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
33
Gesellschaft zur Erforschung des Markenwesens
32
Verlag Dr. Kovač
29
Edward Elgar Publishing
28
International Monetary Fund (IMF)
25
Institut für Mittelstandsforschung <Bonn>
24
Haufe-Lexware GmbH & Co. KG
19
Information Resources Management Association
19
V & R unipress GmbH
19
IGI Global
17
Springer International Publishing
17
OECD
13
Universität <Bremen> / Lehrstuhl für Innovatives Markenmanagement
13
IESE Business School, Universidad de Navarra
12
Springer-Verlag GmbH
10
Books on Demand GmbH <Norderstedt>
9
Campus Verlag
9
Institut für Mittelstandsforschung Bonn
9
Springer Gabler <Firma>
9
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
9
Elinkeinoelämän Tutkimuslaitos (ETLA)
8
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
8
HAL
8
NetLibrary, Inc
8
EQUA-Stiftung
7
INTES Akademie für Familienunternehmen
7
Institut für Handelsmanagement und Netzwerkmarketing <Münster, Westfalen>
7
International Monetary Fund
7
Südafrikanische Union / Department of Agriculture
7
Unternehmer Medien GmbH <Bonn>
7
Verlag Franz Vahlen
7
De Gruyter Oldenbourg
6
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
6
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
6
Europäische Kommission / Gemeinsame Forschungsstelle
6
Friedrich-Schiller-Universität Jena
6
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Journal of business research : JBR
869
The journal of brand management : an international journal
566
SpringerLink / Bücher
511
The journal of product & brand management
388
Journal of family business strategy
314
Journal of retailing and consumer services
296
Journal of family business management : JFBM
265
Family business review : journal of the Family Firm Institute
188
Strategic Direction
182
Industrial marketing management : the international journal for industrial and high-tech firms
172
Springer eBook Collection
155
Journal of strategic marketing
144
Entrepreneurship, theory and practice : ET & P
137
International journal of hospitality management
133
European journal of marketing : EJM
131
Journal of Product & Brand Management
126
Marketing intelligence & planning
120
Psychology & marketing
114
Journal of marketing communications
111
Asia Pacific journal of marketing and logistics
108
Journal of marketing management : MM
107
Research
106
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
105
Journal of the Academy of Marketing Science
103
International journal of entrepreneurship and small business
100
Cogent business & management
94
The IUP journal of brand management : IJBRM
92
Family business review : publ. on behalf of the Family Firm Institute
89
Business history
85
Innovatives Markenmanagement
85
Journal of marketing
84
Strategic management journal
84
Journal of business ethics : JOBE
83
Business horizons
77
European journal of international management : EJIM
76
International journal of internet marketing and advertising : IJIMA
76
Journal of promotion management : innovations in planning and applied research
76
Tourism management : research, policies, practice
76
International marketing review
75
Technological forecasting & social change : an international journal
74
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ECONIS (ZBW)
36,381
Other ZBW resources
1,491
USB Cologne (EcoSocSci)
1,388
RePEc
969
EconStor
352
BASE
104
USB Cologne (business full texts)
89
ArchiDok
36
OLC EcoSci
32
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1
Sie sind ein
Familienunternehmen
: na und?!? ; eine Untersuchung des reputationalen Effekts des "Status
Familienunternehmen
"
Binz, Claudia
;
Smit, Willem
- In:
Betriebswirtschaftliche Forschung und Praxis : BFuP
65
(
2013
)
2
,
pp. 123-135
Persistent link: https://www.econbiz.de/10009734394
Saved in:
2
The family firm status as part of the brand : relevance and empirical evidence for a potential competitive advantage
Beck, Susanne
-
2016
Persistent link: https://www.econbiz.de/10011567389
Saved in:
3
Familienunternehmen
als Kategorienmarke : eine stakeholderspezifische Analyse der Markenwahrnehmung von
Familienunternehmen
Hirmer, Annette-Louise
-
2015
Persistent link: https://www.econbiz.de/10011312783
Saved in:
4
The role of brand architecture and brand heritage for family-owned wineries : the case of Crete, Greece
Kladou, Stella
;
Psimouli, Maria
;
Kapareliotis, Ilias
- In:
International journal of entrepreneurship and small …
41
(
2020
)
3
,
pp. 309-330
Persistent link: https://www.econbiz.de/10012509829
Saved in:
5
Family firm brands, perceptions of doing good, and consumer happiness
Schellong, Margarete
;
Kraiczy, Nils
;
Malär, Lucia
; …
- In:
Entrepreneurship theory and practice : ET&P
43
(
2019
)
5
,
pp. 921-946
Persistent link: https://www.econbiz.de/10012113433
Saved in:
6
De Nuestra Familia a La Suya : Amelia Ceja bringing wine to the people
Bal, Anjali S.
;
Weidner, Kelly
- In:
Go-to-market strategies for women entrepreneurs : …
,
(pp. 17-24)
.
2019
Persistent link: https://www.econbiz.de/10012220531
Saved in:
7
Trademark families : characteristics and market values
Block, Jörn
;
Fisch, Christian
;
Sandner, Philipp
- In:
The journal of brand management : an international journal
21
(
2014
)
2
,
pp. 150-170
Persistent link: https://www.econbiz.de/10010252611
Saved in:
8
Leveraging family-based brand identity to enhance firm competitiveness and performance in family businesses
Craig, Justin B.
;
Dibrell, Clay
;
Davis, Peter S.
- In:
Journal of small business management : JSBM ; a joint …
46
(
2008
)
3
,
pp. 351-371
Persistent link: https://www.econbiz.de/10003745213
Saved in:
9
Die Macht der Marke : Wertschöpfung durch erfolgreiche
Markenpolitik
in
Familienunternehmen
; am Beispiel der Uzin Utz AG
Utz, H. Werner
- In:
Familienunternehmen in Recht, Wirtschaft, Politik und …
,
(pp. 163-174)
.
2010
Persistent link: https://www.econbiz.de/10003904546
Saved in:
10
Vitalitätsmanagement : strategisches Management und Performancesteigerung bei Almdudler
Schilling, Gerhard
;
Schnait, Roman
;
Unger, Martin
- In:
CFO aktuell : Zeitschrift für Finance & Controlling
1
(
2007
)
3
,
pp. 129-132
Persistent link: https://www.econbiz.de/10003490311
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