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~person:"Han, Heesup"
~subject:"Konsumentenverhalten"
~subject:"Markenführung"
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Konsumentenverhalten
Markenführung
Consumer behaviour
118
Customer satisfaction
56
Kundenzufriedenheit
55
Beziehungsmarketing
41
Relationship marketing
41
Hotel industry
39
Hotellerie
39
Dienstleistungsqualität
31
Service quality
31
Holiday behaviour
25
Urlaubsverhalten
25
Brand management
23
Emotion
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Markenimage
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Confidence
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Kreuzfahrt
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Markenartikel
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114
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114
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114
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116
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Han, Heesup
Belk, Russell W.
111
Mattila, Anna S.
98
Grunert, Klaus G.
92
Phau, Ian
86
Bauer, Hans H.
84
Huber, Frank
83
Lusk, Jayson L.
83
Gierl, Heribert
79
Herrmann, Andreas
77
Wiedmann, Klaus-Peter
77
Usman, Osly
76
Sheth, Jagdish N.
74
Grewal, Dhruv
69
Khare, Arpita
69
Dwivedi, Yogesh Kumar
68
Septianto, Felix
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Agarwal, Sumit
66
Nayga, Rodolfo M.
66
Stavins, Joanna
66
Wansink, Brian
66
Foxall, Gordon R.
64
Paul, Justin
60
Jang, Soocheong
58
Chintagunta, Pradeep K.
56
Janssen, Maarten C. W.
56
Ko, Eunju
56
Laroche, Michel
56
Verhoef, Peter C.
56
Pelsmacker, Patrick de
54
Warlop, Luk
54
Walsh, Gianfranco
52
Cherchye, Laurens
51
Hollebeek, Linda D.
51
Rajagopal
51
Thøgersen, John
51
Krishna, Aradhna
50
Rock, Bram de
50
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International journal of hospitality management
34
Journal of travel and tourism marketing
33
International journal of contemporary hospitality management
12
Journal of hospitality marketing & management
7
Tourism management : research, policies, practice
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of retailing and consumer services
3
Journal of vacation marketing
3
Tourism and hospitality research : the surrey quarterly review
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Tourism management perspectives : TMP
2
European business review
1
International journal of physical distribution and logistics management
1
Journal of Contemporary Issues in Business and Government
1
Journal of air transport management
1
The service industries journal
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ECONIS (ZBW)
116
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1
Building value co-creation with social media marketing,
brand
trust, and
brand
loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
2
Image congruity as a tool for traveler retention : a comparative analysis on South Korean full-service and low-cost airlines
Han, Heesup
;
Koo, Bonhak
;
Hyun, Sunghyup Sean
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 347-360
Persistent link: https://www.econbiz.de/10012289336
Saved in:
3
A strategy for the development of the private country club : focusing on
brand
prestige
Hwang, Jinsoo
;
Han, Heesup
;
Choo, Seung-woo
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1927-1948
Persistent link: https://www.econbiz.de/10011447609
Saved in:
4
Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel context
Sohaib, Muhammad
;
Wang, Yan
;
Iqbal, Kashif
;
Han, Heesup
- In:
International journal of hospitality management
101
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013271319
Saved in:
5
Impact of corporate social responsibilities on customer responses and
brand
choices
Han, Heesup
;
Yu, Jongsik
;
Lee, Kyung-Sik
;
Baek, Hyungshin
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
Saved in:
6
A model of
brand
prestige formation in the casino industry
Hwang, Jinsoo
;
Han, Heesup
- In:
Journal of travel and tourism marketing
33
(
2016
)
7/9
,
pp. 1106-1123
Persistent link: https://www.econbiz.de/10011627469
Saved in:
7
Drivers of
brand
loyalty in the chain coffee shop industry
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Chua, Bee-Lia
- In:
International journal of hospitality management
72
(
2018
),
pp. 86-97
Persistent link: https://www.econbiz.de/10011872763
Saved in:
8
The psychology of vacationers' hotel
brand
choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
9
Tangible and intangible hotel in-room amenities in shaping customer experience and the consequences in the with-corona era
Kim, Jinkyung Jenny
;
Lee, Jin-soo
;
Han, Heesup
- In:
International journal of contemporary hospitality management
35
(
2023
)
2
,
pp. 657-681
Persistent link: https://www.econbiz.de/10013546072
Saved in:
10
Food delivery application quality in customer
brand
loyalty formation : identifying its antecedent and outcomes
Lee, Soyeun Olivia
;
Han, Heesup
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227210
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