//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"usbk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Essentials of marketing : a ma...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
9
Einführung
2
Management
2
Auslandsgeschäft
1
Geschäftsverbindung
1
Governance
1
Marketing.
1
Marketingmanagement
1
Strategische Planung
1
more ...
less ...
Type of publication
All
Book / Working Paper
15
Type of publication (narrower categories)
All
Dissertation u.a. Prüfungsschriften
1
Language
All
English
11
Undetermined
4
Author
All
Perreault, William D.
10
Cannon, Joseph P.
7
McCarthy, Edmund Jerome
7
MacCarthy, Edmund Jerome
5
Homburg, Christian
1
Humes, Durward
1
John A. MacCarthy
1
Kiedaisch, Ingo
1
Mason, Charlotte H.
1
more ...
less ...
Published in...
All
Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
52
OLC EcoSci
12
EconStor
1
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Basic marketing : a global-managerial approach
Cannon, Joseph P.
;
Perreault, William D.
;
McCarthy, …
-
2006
-
16. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004881948
Saved in:
2
Essentials of marketing : a marketing strategy planning approach
Perreault, William D.
;
Cannon, Joseph P.
;
McCarthy, …
-
2008
-
11. ed
Persistent link: https://www.econbiz.de/10004896958
Saved in:
3
Basic marketing : a marketing strategy planning approach
Perreault, William D.
-
2011
-
18. ed., International student ed.
Persistent link: https://www.econbiz.de/10008815460
Saved in:
4
Essentials of marketing : a marketing strategy planning approach
Perreault, William D.
;
Cannon, Joseph P.
;
McCarthy, …
-
2012
-
13. ed., [internat. student ed.]
Persistent link: https://www.econbiz.de/10009361706
Saved in:
5
Essentials of marketing : a marketing strategy planning approach
Perreault, William D.
;
Cannon, Joseph P.
;
McCarthy, …
-
2010
-
12. ed.
Persistent link: https://www.econbiz.de/10004949396
Saved in:
6
Basic marketing : a global-managerial approach
Perreault, William D.
;
MacCarthy, Edmund Jerome
-
2005
-
15. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004244631
Saved in:
7
Basic marketing : a global-managerial approach
Perreault, William D.
(
contributor
); …
-
12. ed.
Persistent link: https://www.econbiz.de/10004363078
Saved in:
8
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2006
-
10. ed
Persistent link: https://www.econbiz.de/10004846196
Saved in:
9
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2003
-
9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004722518
Saved in:
10
Essentials of marketing
MacCarthy, Edmund Jerome
-
1979
Persistent link: https://www.econbiz.de/10004779973
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->